• NEWS

    NEWS

    THE LATEST NEWS, DEVELOPMENTS AND ANNOUNCEMENTS AS THEY HAPPEN

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  • EVENTS

    EVENTS

    CONFERENCES, TRADE SHOWS, LIVE WEBCASTS, NEW LAUNCHES, SEMINARS AND TRAINING EVENTS

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  • COMPANIES

    COMPANIES

    PARTNERS, SOLUTIONS & SERVICE PROVIDERS, SUPPLIERS AND INDUSTRY ORGANIZATIONS

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  • RESOURCES

    RESOURCES

    WHITEPAPERS, MARKET REPORTS, RESEARCH, ON-DEMAND WEBINARS, VIDEOS AND INFOGRAPHICS

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NEWS

   

EVENTS

Conferences

CREATIVE DIGITAL MARKETING

CREATIVE DIGITAL MARKETING

February 21-21, 2019
In today’s world, digital is everything; and we mean everything. If you want customers and more importantly repeat customers then you need to make digital your best friend. Social Networks have not only been pervasive, but they have also crept into everyone’s daily lives. Leveraging on t...

Advertising Week LATAM

ADVERTISING WEEK LATAM

February 19-21, 2019
Young professionals age 25 and under are eligible to purchase the NewGen Delegate Pass, which includes all Delegate Pass level benefits offered at a discount. Proof of date of birth is required to purchase. If you want to learn from the brightest in the industry, have access to all daytime sessions ...

MEDIA BUYING SUMMIT

MEDIA BUYING SUMMIT

February 20-22, 2019
How brands and agencies buy media is undergoing a shift. The number of channels is increasing, and the rise of new players in retail media has meant more complications, more choice and more questions. Agencies are also facing increasing competition, from consultancies to brands choosing to build the...

2019 Keys to Digital Marketing Success

2019 KEYS TO DIGITAL MARKETING SUCCESS

February 25-25, 2019
Your Keys to Digital Marketing Success is a one-day event. The day includes 4 Master Classes, 12 Education Sessions featuring Digital Marketing Experts, Keynote Speaker, Lunch & Digital Vendors, Additionally, Get Your Choice of the Following Panel Discussions: Email Marketing or Digital Marketin...

The Future of Media in a Post-advertising World

THE FUTURE OF MEDIA IN A POST-ADVERTISING WORLD

February 12-12, 2019
Kevin J. Delaney (YC '94) is editor in chief and co-president of Quartz. He was a reporter at The Wall Street Journal for a decade, with that time split between hardship postings in Paris and San Francisco. While covering internet companies such as Google, Twitter, and Facebook for the Journal, ...

Social Media Marketing

SOCIAL MEDIA MARKETING

February 08-08, 2019
The Social Media Marketing will provide a platform to promote your organization in a way that will generate real followers, determine your social media goals and develop a plan to reach them, and identify which social media platforms will work for you.

Social Media Strategies Summit

SOCIAL MEDIA STRATEGIES SUMMIT

February 05-07, 2019
Social Media Strategies Summit is a unique and dynamic opportunity to generate awareness in the social media marketing industry. We help exhibitors like attendees leverage our community of marketing leaders, in-house practitioners, and decision-makers to create an experience rich in networking and r...

Advertising on Instagram

ADVERTISING ON INSTAGRAM

February 07-07, 2019
In this course, we will explain how advertising works on Instagram and how Facebook Ads Manager works. We will highlight the types of content you can use to advertise on Instagram and then demonstrate how to create upload, and format ads. We will also demonstrate how to target specific audiences, im...

 

Webinars

FEB 20, 2019 | 10:00am
DRIVE NEW BUSINESS WITH SOCIAL MEDIA
Social media has changed the marketing game for small businesses and nonprofits. You know it can help to drive new and repeat business for your organization but do you know why? Do you know which social media platform will have the biggest bang for your buck? And when you create a profile,...
FEB 26, 2019 | 6:30 PM
LET'S GET SOCIAL! SOCIAL MEDIA MARKETING THAT GETS RESULTS
See how to leverage a very powerful list you already have and how to reach an online audience. Social Media Marketing is a very powerful tool to stay top-of-mind with potential customers and influencers. We will look at Facebook and other social media, and we will show you real-world examp...
MAR 13, 2019 | 1:30 PM
DRIVE NEW BUSINESS WITH SOCIAL MEDIA
Social media has changed the marketing game for small businesses and nonprofits. You know it can help to drive new and repeat business for your organization but do you know why? Do you know which social media platform will have the biggest bang for your buck? And when you create a profile,...
MAR 13, 2019 | 1:00pm
5 FACTORS TO CONSIDER BEFORE ADVERTISING ON AMAZON
Advertising on Amazon is a constant topic of conversation around many organizations, so if you find yourself wondering if it’s right for your brand, this webinar will help you weigh some of the considerations and provide a quick look at the math behind adding Amazon Advertising into ...
MAR 20, 2019 | 1:00pm
FIVE WAYS BLOCKCHAIN CAN HELP FIX THE BROKEN ONLINE ADVERTISING ECOSYSTEM
In 2018, there was a lot of hype regarding blockchain’s potential impact on advertising. Fast forward to today, many companies are starting to deliver on their promises. Join Donny Dvorin, GM of Never Stop Marketing Research who will help you navigate the current landscape.
APR 18, 2019 | 11:00 AM
SOCIAL MEDIA ACCESSIBILITY
Social media accessibility is an incredibly important tool in modern society. It is not just the young who access social media, with close to 30% of people over the age of 65 interacting on social networking sites, and 50% of people aged 50 - 64. As the percentage of recruiters who use Lin...

VISUALIZING DIVERSITY IN MARKETING AND ADVERTISING
Sponsored
For the third year running, Shutterstock has commissioned a research study on the important topic of representations of diversity in marketing visuals. In this webinar, we'll explore the highlights from our annual survey on how marketers are including visuals of diversity in their campaign...
3 RULES FOR BUILDING AN EFFECTIVE IN-HOUSE CONTENT AND CREATIVE TEAM
Sponsored
The debate between building an in-house creative team versus looking to agencies for content and creative support continues. For the in-house side of the debate, many marketing leaders are in the dark on how to build an effective internal content and creative team. In this webinar we’ll lo...
SEEK WEBINAR PLAYBACK: INDUSTRY INSIGHTS – ADVERTISING, ARTS & MEDIA (NZ) – MAY 2015
Join Narelle Stefanac, SEEK's National Client Training Manager, for a deep dive into the Insurance & Superannuation industry.Narelle will show you what candidate supply and demand flows really look like and the principles you need to leverage to attract talent within this niche ind...
BING SHOPPING WEBINAR #BINGADSWEBINAR
Product Ads showcase advertisers' products in a visually engaging and impactful format and Bing Shopping Campaigns organize these visually formatted ads so that you can easily optimize them. Bing Shopping Campaigns put the searcher closer to a purchase decision, so why not take advanta...
OPTIMIZING MOBILE VIDEO: EXPLORING A NEW ECOSYSTEM
Traditional video advertising formats were created long before the mobile ecosystem reached maturity. Consumers use mobile devices in unique ways that are vastly different from how they interact with other platforms. Nowhere is that more pronounced than how they interact with mobile video....
WEBINAR | THE UNION OF MOBILE ADVERTISING, DATA ANALYTICS AND PLATFORMS
As marketers and publishers begin to turn their attention to 2016, Smaato's CBO Ajitpal Pannu, Forrester Research's Mobile Marketing, Ads, & Gamification Sr. Analyst Jennifer Wise, and Rocket Fuel's Sr. Product Marketing Manager Ian Dailey share lessons and timely insights ...

RESOURCES

Nanigans, Inc., the leading provider of advertising automation software for in-house marketing teams, has announced the launch of Nanigans University and its accompanying Certification Program. The la...

One average, Facebook is home to 1.18 billion daily active users -- from CEOs, to students, to companies. And while the community is clearly there, connecting with them from a marketing standpoint isn...

Continuing our coverage of Apple’s recently released mobile app advertising platform, Boost Media covers ideas on how to optimize Apple Search Ads when you can’t directly influence the ad ...

Price, not transparency or partnerships, remains the priority for clients when it comes to their agencies.
Last year, agencies pitching for the $1.7 billion global ad account for GlaxoSmithKlin...

Without a doubt, Google Adsense is the go-to source of income for most bloggers. Most new blogs with some decent traffic set up Google ads on their website.

But there are times when Goo...

Black Friday marks the busiest shopping season for most retailers, accounting for as much as 30 percent of their annual sales. Hence, the innumerable deals and offers as retailers compete to capture t...

Watching the recent cricket test match between India and England on TV in India, I was staggered at the level of advertising repetition I experienced. During one hour, I decided to keep track of the c...

Do you use YouTube as an advertisement platform? Would you like to get more exposure for your brand, goods or services to millions of engaged prospects? If you are a business owner or a brand manager ...

“Facebook is ad-supported. Ads are a part of the Facebook experience; they’re not a tack on,” said Andrew “Boz” Bosworth, vice president of Facebook’s ads and busin...