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    NEWS

    THE LATEST NEWS, DEVELOPMENTS AND ANNOUNCEMENTS AS THEY HAPPEN

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  • EVENTS

    EVENTS

    CONFERENCES, TRADE SHOWS, LIVE WEBCASTS, NEW LAUNCHES, SEMINARS AND TRAINING EVENTS

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    COMPANIES

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    RESOURCES

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NEWS

   

EVENTS

Conferences

SEO for beginners

SEO FOR BEGINNERS

November 22-22, 2018
Search Engine Optimisation (SEO) is essential to improving your website's ranking in a search. If this is implemented correctly, it can increase the quantity and quality of traffic that reaches your site. This seminar will cover the relevant tools that can help you with SEO, the basic knowledge ...

INTERNATIONAL CONFERENCE ON SOCIAL MEDIA MARKETING: ICSMM

INTERNATIONAL CONFERENCE ON SOCIAL MEDIA MARKETING: ICSMM'18

November 29-29, 2018
ICSMM'18 is the only global forum that brings social media marketing Academics and Practitioners under one roof. Participants will have the opportunity to gain valuable knowledge on trending issues and tools on social media marketing from top speakers from two school of thoughts while connecting...

20th International Conference on Advertising Management and Visual Branding

20TH INTERNATIONAL CONFERENCE ON ADVERTISING MANAGEMENT AND VISUAL BRANDING

December 03-04, 2018
The ICAMVB 2018: 20th International Conference on Advertising Management and Visual Branding aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Advertising Management and Visual Branding...

Advertising Financial Management

ADVERTISING FINANCIAL MANAGEMENT

December 04-04, 2018
This is the annual ANA Advertising Financial Management Committee and WFA Sourcing Forum meeting. This year, meetings will take place on December 4 for the ANA AFM Committee (see agenda below) and December 5 for the WFA Sourcing Forum. The WFA agenda will be posted here as soon as available. To regi...

ANA Content Marketing Day @ Bloomberg

ANA CONTENT MARKETING DAY @ BLOOMBERG

November 15-15, 2018
Content marketing has become the great equalizer, since both small and large brands can compete through great storytelling that communicates their brand or corporate ethos. Yet the challenge remains on how to successfully produce original content that engages, entertains, and is relevant to core aud...

Relationship Marketing

RELATIONSHIP MARKETING

November 15-15, 2018
Building relationships with customers today revolves around digital assets, owned and unowned. This committee will explore examples of digital programs from some of the top consumer brands and discuss theories for the best asset mix.

DC Marketing Summit

DC MARKETING SUMMIT

November 15-15, 2018
The DC Marketing Summit offers everything you need to achieve marketing success. Expert panels, solution providers and their tools for marketing – all in an idea sharing and community-based setting. You will leave inspired and ready to lead your organization to success. With 4+ hours of networ...

Promotion Marketing

PROMOTION MARKETING

November 14-14, 2018
Today, it is harder than ever to get strong topline growth. And the reasons for this have nothing to do with digital or retail disruption. There are six pervasive forces that consistently impede brand success and most of us are unaware that they are happening or that they even exist. The good news i...

 

Webinars

JAN 01, 1900
Sponsored
HOW TO CREATE AMAZING CUSTOM VIDEOS TO ENGAGE YOUR AUDIENCE
Video content has become very popular among marketers. Studies show that consumers remember 70% of content they both see and hear, and video is the perfect format to deliver memorable content to your target audience. Custom videos designed for mobile and social news feeds increase your bra...
NOV 19, 2018 | 12:00
HOW TO GROW YOUR COMPANY WITH AN AFFILIATE PROGRAM
Ready to learn how to set up an affiliate program that makes partners want to send you business? During this session you’ll learn from two-time Pinnacle Award winner Adam Riemer about what creates a good affiliate program, how to prevent theft, recruit partners and create an atmosphe...
NOV 20, 2018 | 9:30 PM
CUSTOMER EXPERIENCE EMAIL MARKETING
Customer Experience Email Marketing (CX Email Marketing) is a balanced approach to email marketing in which brands achieve their goals and objectives by helping customers achieve theirs. It shouldn't be a radical notion, but a quick glance through the inbox will reveal message after me...
NOV 20, 2018 | 2:00 PM
SEO IN 2019
Mark your calendar! On November 20, we’re broadcasting our first ever Yoast Academy webinar: SEO in 2019. What’s going to happen in search next year? And, what does this mean for your website? In this webinar,  Joost de Valk, Marieke van de Rakt and Jono Alderson shed thei...
NOV 30, 2018 | 1:00 PM
RSVP FOR THE ‘SEO IN 2018
SEO is constantly changing, and what worked well last year may not work at all now. With new technologies and new rules constantly evolving, it’s critical to stay on top of the latest developments. In this webinar, we’ll sit down with two of the industry’s top experts to ...
DEC 06, 2018 | 10:00am
MASTERING FACEBOOK ADS FOR YOUR BUSINESS
Join me for a new HANDS-ON WORKSHOP where I'll actually sit down with you and help you build a marketing campaign from scratch on your laptop. Have you ever looked at a product online and later on gone back to Facebook only to see ads for that EXACT product? Did you know that Facebook ...

OMVIC ADVERTISING WEBINAR
This is a recording of the April 2015 OMVIC Advertising Webinar with special guest Bob Pierce, Director of Member Services for the Used Car Dealers Association (UCDA). he Webinar covers topics including: - All-in pricing - Advertising disclosure requirements - Advertising “As-is&rdqu...
SEEK WEBINAR PLAYBACK: INDUSTRY INSIGHTS – ADVERTISING, ARTS & MEDIA (NZ) – MAY 2015
Join Narelle Stefanac, SEEK's National Client Training Manager, for a deep dive into the Insurance & Superannuation industry.Narelle will show you what candidate supply and demand flows really look like and the principles you need to leverage to attract talent within this niche ind...
BING SHOPPING WEBINAR #BINGADSWEBINAR
Product Ads showcase advertisers' products in a visually engaging and impactful format and Bing Shopping Campaigns organize these visually formatted ads so that you can easily optimize them. Bing Shopping Campaigns put the searcher closer to a purchase decision, so why not take advanta...
OPTIMIZING MOBILE VIDEO: EXPLORING A NEW ECOSYSTEM
Traditional video advertising formats were created long before the mobile ecosystem reached maturity. Consumers use mobile devices in unique ways that are vastly different from how they interact with other platforms. Nowhere is that more pronounced than how they interact with mobile video....
WEBINAR | THE UNION OF MOBILE ADVERTISING, DATA ANALYTICS AND PLATFORMS
As marketers and publishers begin to turn their attention to 2016, Smaato's CBO Ajitpal Pannu, Forrester Research's Mobile Marketing, Ads, & Gamification Sr. Analyst Jennifer Wise, and Rocket Fuel's Sr. Product Marketing Manager Ian Dailey share lessons and timely insights ...
FACEBOOK ADS WEBINAR - 2015 DIGITAL MARKETING WEBINAR SERIES
Learn the biggest Facebook marketing secrets from industry leading marketers such as Michael Brito, Matthew Stradiotto, Lasse Rouhiainen, Matthew Hunt, and Rocco Baldassarre. For more Facebook marketing help, schedule a free 30 minute consultation with us.
2017 PLANNING: USING ATTENTION-BASED MARKETING TO BOOST CONVERSION
For modern marketers, attention is everything. Cat videos and Kim and Kanye are stealing it and, as a marketer, you need to earn it back and retain it. Watch this on-demand webinar to learn how RES, a Gartner “Cool Vendor” for 2015, is meeting their goal of growing Sales Accept...

RESOURCES

Nanigans, Inc., the leading provider of advertising automation software for in-house marketing teams, has announced the launch of Nanigans University and its accompanying Certification Program. The la...

One average, Facebook is home to 1.18 billion daily active users -- from CEOs, to students, to companies. And while the community is clearly there, connecting with them from a marketing standpoint isn...

Continuing our coverage of Apple’s recently released mobile app advertising platform, Boost Media covers ideas on how to optimize Apple Search Ads when you can’t directly influence the ad ...

Without a doubt, Google Adsense is the go-to source of income for most bloggers. Most new blogs with some decent traffic set up Google ads on their website.

But there are times when Goo...

Black Friday marks the busiest shopping season for most retailers, accounting for as much as 30 percent of their annual sales. Hence, the innumerable deals and offers as retailers compete to capture t...

Watching the recent cricket test match between India and England on TV in India, I was staggered at the level of advertising repetition I experienced. During one hour, I decided to keep track of the c...

Do you use YouTube as an advertisement platform? Would you like to get more exposure for your brand, goods or services to millions of engaged prospects? If you are a business owner or a brand manager ...

“Facebook is ad-supported. Ads are a part of the Facebook experience; they’re not a tack on,” said Andrew “Boz” Bosworth, vice president of Facebook’s ads and busin...

Digital advertising relies on high-quality targeting to ensure that the right ads are delivered in the right place to the right audiences. For native ads, which match the editorial format of the publi...