• NEWS

    NEWS

    THE LATEST NEWS, DEVELOPMENTS AND ANNOUNCEMENTS AS THEY HAPPEN

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  • EVENTS

    EVENTS

    CONFERENCES, TRADE SHOWS, LIVE WEBCASTS, NEW LAUNCHES, SEMINARS AND TRAINING EVENTS

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  • COMPANIES

    COMPANIES

    PARTNERS, SOLUTIONS & SERVICE PROVIDERS, SUPPLIERS AND INDUSTRY ORGANIZATIONS

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  • RESOURCES

    RESOURCES

    WHITEPAPERS, MARKET REPORTS, RESEARCH, ON-DEMAND WEBINARS, VIDEOS AND INFOGRAPHICS

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NEWS

   

EVENTS

Conferences

Marketing to China Conference

MARKETING TO CHINA CONFERENCE

January 29-30, 2019
The m2C-“marketing to China” conference is a new concept of knowledge sharing event between world-class professionals focused on Chinese digital marketing& e-commerce and Western companies interested in entering the Chinese market with its promotional campaigns and sales activities. ...

Chambersburg Digital Marketing Summit

CHAMBERSBURG DIGITAL MARKETING SUMMIT

January 31-31, 2019
Experts from Adtaxi and Google will share tips and tricks for making the most of your digital marketing. In this educational event you will learn: Growth of digital consumer activity, Consumer journey marketing, and engagement, Metrics that matter. Programmatic best practices. Tracking, optimizing a...

Social Media Strategies Summit

SOCIAL MEDIA STRATEGIES SUMMIT

February 05-07, 2019
Social Media Strategies Summit is a unique and dynamic opportunity to generate awareness in the social media marketing industry. We help exhibitors like attendees leverage our community of marketing leaders, in-house practitioners, and decision-makers to create an experience rich in networking and r...

Social Media Marketing

SOCIAL MEDIA MARKETING

February 08-08, 2019
The Social Media Marketing will provide a platform to promote your organization in a way that will generate real followers, determine your social media goals and develop a plan to reach them, and identify which social media platforms will work for you.

Email Marketing that Gets Results

EMAIL MARKETING THAT GETS RESULTS

January 16-16, 2019
Email Marketing is a very powerful tool to keep top-of-mind with potential customers and influencers. This is something all businesses can benefit from whether a B2B, B2C, or B2B2C. Email Marketing That Gets Results is for all entrepreneurs who want to learn how to leverage the list(s) they already ...

International Conference on Media and Popular Culture

INTERNATIONAL CONFERENCE ON MEDIA AND POPULAR CULTURE

January 12-12, 2019
The International Conference on Media and Popular Culture will feature setting theory of mass media influence postulates that media affect our views and influence what we think about even if media cannot influence how we think about issues. These and other issues will be discussed at our conference....

Email Marketing Conference

EMAIL MARKETING CONFERENCE

January 05-05, 2019
We’ve created four tracks so that every role on the Marketing team can benefit from Mailcon, from your marketing email content manager to your data scientist. Each person can choose which track to attend based on the speaker and the topic that most interests them.

ICFACI 2018 : 20th International Conference on Fashion Advertising and Consumption Involvement

ICFACI 2018 : 20TH INTERNATIONAL CONFERENCE ON FASHION ADVERTISING AND CONSUMPTION INVOLVEMENT

December 20-21, 2018
The ICFACI 2018: 20th International Conference on Fashion Advertising and Consumption Involvement aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Fashion Advertising and Consumption I...

 

Webinars

JAN 17, 2019 | 9:00am
INSTAGRAM FOR BUSINESS
With a handful of social media platforms out there how do you choose the best one for your business? How do you make it effective with a good ROI as it integrates with your other marketing efforts? In this workshop, we are going to dig into one of the top business social media choices toda...
JAN 17, 2019
2019 MARKETING STRATEGY
Boostability regularly hosts a variety of speaking events and webinars to provide you with the latest, most current information on all aspects of Search Engine Optimization, Social Media Marketing, and Content Creation. Check out our schedule below, and discover numerous events you just sh...
JAN 17, 2019 | 2:00 pm
SIMPLE TRICKS TO IMPROVE YOUR EMAIL MARKETING RESULTS
Basic tips to implement after sending your first email. As a small business marketer, we know you’re busy. You don’t have time to send email campaigns that don’t get the results you’re looking for. It’s not enough to just send an email and hope they open it. H...
JAN 24, 2019 | 2 p.m.
AMAZON ADVERTISING STRATEGIES TO HELP YOU SCALE IN COMPETITIVE MARKETS
Leveraging advertising on Amazon can be your competitive advantage if executed effectively. Whether you are a retailer or brand, advertising is essential to scaling profitably. By balancing keywords, placements, and category leadership, you will be able to holistically manage your brand&rs...
JAN 30, 2019 | 02:30 PM
ADVERTISING COMPLIANCE
Advertising is a unique situation for most banks. Marketing personnel isn’t always experts with the technical advertising requirements established within the various regulations. And, those responsible for regulatory compliance aren’t often included the process until after an a...
JAN 30, 2019 | 12:00pm
WHAT’S NEW IN GOOGLE ADS FOR 2019
It’s hard to believe that new year is upon us and with that comes new features and enhancements from many of the marketing platforms. It seems just like yesterday we were trying to remind ourselves to call the platform Google Ads instead of Google AdWords, while adjusting to the comp...

VISUALIZING DIVERSITY IN MARKETING AND ADVERTISING
Sponsored
For the third year running, Shutterstock has commissioned a research study on the important topic of representations of diversity in marketing visuals. In this webinar, we'll explore the highlights from our annual survey on how marketers are including visuals of diversity in their campaign...
3 RULES FOR BUILDING AN EFFECTIVE IN-HOUSE CONTENT AND CREATIVE TEAM
Sponsored
The debate between building an in-house creative team versus looking to agencies for content and creative support continues. For the in-house side of the debate, many marketing leaders are in the dark on how to build an effective internal content and creative team. In this webinar we’ll lo...
SEEK WEBINAR PLAYBACK: INDUSTRY INSIGHTS – ADVERTISING, ARTS & MEDIA (NZ) – MAY 2015
Join Narelle Stefanac, SEEK's National Client Training Manager, for a deep dive into the Insurance & Superannuation industry.Narelle will show you what candidate supply and demand flows really look like and the principles you need to leverage to attract talent within this niche ind...
BING SHOPPING WEBINAR #BINGADSWEBINAR
Product Ads showcase advertisers' products in a visually engaging and impactful format and Bing Shopping Campaigns organize these visually formatted ads so that you can easily optimize them. Bing Shopping Campaigns put the searcher closer to a purchase decision, so why not take advanta...
OPTIMIZING MOBILE VIDEO: EXPLORING A NEW ECOSYSTEM
Traditional video advertising formats were created long before the mobile ecosystem reached maturity. Consumers use mobile devices in unique ways that are vastly different from how they interact with other platforms. Nowhere is that more pronounced than how they interact with mobile video....
WEBINAR | THE UNION OF MOBILE ADVERTISING, DATA ANALYTICS AND PLATFORMS
As marketers and publishers begin to turn their attention to 2016, Smaato's CBO Ajitpal Pannu, Forrester Research's Mobile Marketing, Ads, & Gamification Sr. Analyst Jennifer Wise, and Rocket Fuel's Sr. Product Marketing Manager Ian Dailey share lessons and timely insights ...

RESOURCES

Nanigans, Inc., the leading provider of advertising automation software for in-house marketing teams, has announced the launch of Nanigans University and its accompanying Certification Program. The la...

One average, Facebook is home to 1.18 billion daily active users -- from CEOs, to students, to companies. And while the community is clearly there, connecting with them from a marketing standpoint isn...

Continuing our coverage of Apple’s recently released mobile app advertising platform, Boost Media covers ideas on how to optimize Apple Search Ads when you can’t directly influence the ad ...

Without a doubt, Google Adsense is the go-to source of income for most bloggers. Most new blogs with some decent traffic set up Google ads on their website.

But there are times when Goo...

Black Friday marks the busiest shopping season for most retailers, accounting for as much as 30 percent of their annual sales. Hence, the innumerable deals and offers as retailers compete to capture t...

Watching the recent cricket test match between India and England on TV in India, I was staggered at the level of advertising repetition I experienced. During one hour, I decided to keep track of the c...

Do you use YouTube as an advertisement platform? Would you like to get more exposure for your brand, goods or services to millions of engaged prospects? If you are a business owner or a brand manager ...

“Facebook is ad-supported. Ads are a part of the Facebook experience; they’re not a tack on,” said Andrew “Boz” Bosworth, vice president of Facebook’s ads and busin...

Digital advertising relies on high-quality targeting to ensure that the right ads are delivered in the right place to the right audiences. For native ads, which match the editorial format of the publi...