B2B DIGITAL MARKETING FOR SMEs

| December 31, 2014

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The spread of the Internet is changing the way buyers search, select and make a final choice of potential suppliers. Marketing and sales managers are faced with a real change of direction in the choice of marketing and communication tactics. The main objective is the generation of qualified leads. Given the abundance of information available online and the active role of potential buyers, it becomes increasingly important to «be found» at the right time rather than «get ahead» at any time. Is the difference between being present when needed and come forward at all costs when no one’s looking for you that creates a qualified contact. In the digital world, marketing is not just a matter of activities and campaigns. Is an evolving path where you can experience thanks to the many low-cost tools available on the net and without much risk.

Spotlight

AMG Marketing Resources

AMG is a digital marketing agency. We empower multi-channel companies to evolve sales and marketing content to increase leads from trade shows, CRMs, websites and more. We use data to strategically determine the perfect time and place to connect with people. We then build relationships through content marketing and user-centered design. It all works together with marketing technology to quickly drive people through the sales pipeline.

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Spotlight

AMG Marketing Resources

AMG is a digital marketing agency. We empower multi-channel companies to evolve sales and marketing content to increase leads from trade shows, CRMs, websites and more. We use data to strategically determine the perfect time and place to connect with people. We then build relationships through content marketing and user-centered design. It all works together with marketing technology to quickly drive people through the sales pipeline.

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