Marketing Essentials: What Is a Blog and How Should a Company Use One?

| September 14, 2017

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I hate to admit it, but the idea of blogging is starting to sound antiquated. We live in an age of livestreaming, vlogging and scrolling at the speed of light. And blogging? Well, blogging has been around for quite some time. But as many things change in the world of content marketing, the importance of a blog (properly leveraged, of course) remains. It’s a cornerstone of communication between brands and their audience.

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Defakto, an Ansira Company

Defakto crafts authentic experiences that connect with today’s evolving consumer. We do this by offering an unmatched combination of strategic consulting, design and user experience, technology enablement and data optimization.

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Defakto, an Ansira Company

Defakto crafts authentic experiences that connect with today’s evolving consumer. We do this by offering an unmatched combination of strategic consulting, design and user experience, technology enablement and data optimization.

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