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. https://www.business2community.com/digital-marketing/3-online-advertising-trends-to-dominate-the-2020s-02283235
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SHARESHARESHARE
3 ONLINE ADVERTISING TRENDS TO DOMINATE THE 2020S
Even though the digital advertising landscape has been evolving exceptionally fast over the past decade, the pace is only getting faster in the next one. The global ad spend is on its sharp ascend, and the mobile ad market is flourishing on the verge of 5G worldwide adoption. Sound logos, podcast advertising, personalized ads in navigation apps all of these are the new digital advertising realities we’re already in, and tomorrow won’t be different. Consider this: reaching the target audience in the right context is easier if your story is palpable with no visuals. More importantly, engaging the audience, suffering from short attention spans on the go is faster with audio than ever before, especially the commuting and driving types. ANDY DONOVAN READ MORE