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marketingland | February 06, 2020
Twitter reported ad revenues grew by 12% year-over-year to $885 million for the fourth quarter of 2019. U.S. ad revenue increased by 21% year-over-year on Thursday. Total revenue, which includes $123 million from data licensing and other sources, increased by 11% year-over-year to $1.01 billion, passing the billion-dollar mark in a quarter for the first time. Audience growth. Monetizable daily active users (mDAUs) grew 21% year-over-year to 152 million, up 3% from the previous quarter. US mDAUs ...
Google | June 01, 2020
Google is now providing a clinically-validated self assessment questionnaire in search results to people who look up information about anxiety.
When people use Google Search to look for information about anxiety, they will now see a clinically-validated que...
AcuityAds Inc. | September 28, 2021
AcuityAds Holdings Inc., a digital advertising technology leader that provides targeted media solutions enabling advertisers to connect intelligently with audiences across advertising channels, is pleased to announce its inclusion in the 2021 Report on Business ranking of Canada's Top Growing Companies.
Canada's Top Growing Companies ranks Canadian companies on three-year revenue growth. AcuityAds earned its spot with three-year growth of 79%.
AcuityAds was ...
thedrum | January 29, 2020
As advertisers, we’re constantly striving to attain the holy grail of media: increase audience reach. So far, there is no magic lamp or ‘open sesame’ and each brand takes their own unique approach when trying to reach their target audience. Some trendier approaches tend to include personalization or adapting to your audience. Much of the current strategic focus is on delivering quality content, which is important in its own right. However, the way in which we create strategic t...
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