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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Adswizz | November 30, 2022
AdsWizz Inc. announces an expansion of its relationship with Sonos, becoming the exclusive programmatic sales representative of Sonos Radio advertising inventory. This expansion of the parties' existing relationship builds on Sonos' current use of AdsWizz's campaign management, supply-side platform (SSP), and other digital audio advertising technology while providing marketers with access to millions of engaged listeners. The markets covered by the exclusive agreement include the Uni...
ADVERTISER CAMPAIGN MANAGEMENT
IBM | June 27, 2022
Leading corporations want to increase the fairness of marketing campaigns. The initiative, which was announced at the Cannes Lions International Festival of Creativity 2022, brought together agencies, brands, and other thought leaders to raise awareness and take action to reduce bias in advertising technology. IBM, Delta Air Lines, WPP, Mindshare, 4A's, IAB, and the Ad Council are among the organizations that have committed.
The action is IBM's most recent effort to raise ...
AD TECH AND MARTECH
Ad.net | August 08, 2022
Ad.net, the ad technology leader in engaging users at their moment of maximum intent, today announced the appointment of David Bell to the company’s board of directors. Bell brings his expertise in technology, media, marketing, and publishing, having spent his career advising the world’s largest advertisers and technology companies as they’ve scaled their businesses.
Bell has over 40 years of advertising industry experience, having led as CEO for the renowned Boz...
CSI | December 22, 2020
Corporate Spending Innovations (CSI) has reported that it will spend more to support its cloud-based administrations for B2B payments for advertising and media needs, an organization public statement says.
President David Disque considered it a "key focus" for the organization to help put resources into media payments, which could support speed and productivity.
“This investment in innovation will enable CSI to continue to advance our market-leading ...
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