ArcherCare Digiad LLP

archercare.org

A Gujarat (India) based company originally established in 2001 and was engaged in Computer hardware and networking. Since 2006 company is into media and advertising having reputable clients like PEPSICO, IDEA, BRITANIA, AIRTEL, TATA DOCOMO etc.

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CONTEXTUAL ADVERTISING COMPANY GUMGUM RAISES $22M

techcrunch | February 13, 2020

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GumGum is announcing that it’s raised $22 million from existing investors Morgan Stanley Expansion Capital, NEA spinout NewView Capital and Upfront Ventures. CEO Phil Schraeder said he’ll use the funds to pursue a more aggressive acquisition strategy. This Series D comes nearly five years after GumGum raised a $26 million Series C. Schraeder told me the company’s “core business has been profitable for years,” and that GumGum now has the ability to turn profita...

Read More

ADVERTISER CAMPAIGN MANAGEMENT

REDDIT LAUNCHES FIRST EVER NATIONAL TV CAMPAIGN ‘FIND YOUR PEOPLE’

Reddit | June 28, 2022

news image

In its first-ever U.S TV campaign, Reddit highlights the concept of finding and connecting with people with niche interests. The TV ad, directed by Pete Marquis, shows people sharing ideas that draw blank stares or unhelpful responses from those around them. A man muses over a shower thought to his partner, who simply walks away; a woman worries about her dying plant, so her roomie coldly suggests she “get a new one”; a cosplayer gets called a “role player” by his signifi...

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ADVERTISER PLATFORMS

MAKING SCIENCE GROWS WITH THE ACQUISITION OF AD-MACHINA

Making Science | September 13, 2021

news image

Making Science, a technological and digital marketing consultancy specialising in e-commerce and digital transformation, has acquired Agua3 Growth Engines, home of Ad-Machina’s Ad tech technological platform. With this acquisition, the consultancy is expanding its product portfolio with a scalable platform that optimises search engine campaigns by providing natural language processing solutions. Ad-Machina has previously improved the performance of larger clients campaigns by over 30%.
Read More

ADVERTISER PLATFORMS

TABOOLA AND DOUBLEVERIFY PARTNER ON BRAND SAFETY AND SUITABILITY TARGETING CONTROLS

Taboola, DoubleVerify | August 27, 2021

news image

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced a partnership with DoubleVerify, a leading software platform for digital media measurement, data and analytics. With this launch, Taboola’s advertiser partners, including performance marketers, brands and media agencies, will receive access to DV’s standard brand safety and suitability targeting technology, allowing for control over the q...

Read More
news image

CONTEXTUAL ADVERTISING COMPANY GUMGUM RAISES $22M

techcrunch | February 13, 2020

GumGum is announcing that it’s raised $22 million from existing investors Morgan Stanley Expansion Capital, NEA spinout NewView Capital and Upfront Ventures. CEO Phil Schraeder said he’ll use the funds to pursue a more aggressive acquisition strategy. This Series D comes nearly five years after GumGum raised a $26 million Series C. Schraeder told me the company’s “core business has been profitable for years,” and that GumGum now has the ability to turn profita...

Read More
news image

ADVERTISER CAMPAIGN MANAGEMENT

REDDIT LAUNCHES FIRST EVER NATIONAL TV CAMPAIGN ‘FIND YOUR PEOPLE’

Reddit | June 28, 2022

In its first-ever U.S TV campaign, Reddit highlights the concept of finding and connecting with people with niche interests. The TV ad, directed by Pete Marquis, shows people sharing ideas that draw blank stares or unhelpful responses from those around them. A man muses over a shower thought to his partner, who simply walks away; a woman worries about her dying plant, so her roomie coldly suggests she “get a new one”; a cosplayer gets called a “role player” by his signifi...

Read More
news image

ADVERTISER PLATFORMS

MAKING SCIENCE GROWS WITH THE ACQUISITION OF AD-MACHINA

Making Science | September 13, 2021

Making Science, a technological and digital marketing consultancy specialising in e-commerce and digital transformation, has acquired Agua3 Growth Engines, home of Ad-Machina’s Ad tech technological platform. With this acquisition, the consultancy is expanding its product portfolio with a scalable platform that optimises search engine campaigns by providing natural language processing solutions. Ad-Machina has previously improved the performance of larger clients campaigns by over 30%.
Read More

news image

ADVERTISER PLATFORMS

TABOOLA AND DOUBLEVERIFY PARTNER ON BRAND SAFETY AND SUITABILITY TARGETING CONTROLS

Taboola, DoubleVerify | August 27, 2021

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced a partnership with DoubleVerify, a leading software platform for digital media measurement, data and analytics. With this launch, Taboola’s advertiser partners, including performance marketers, brands and media agencies, will receive access to DV’s standard brand safety and suitability targeting technology, allowing for control over the q...

Read More

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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