Arcs & Curves

Ad Networks

Publicis Groupe, Profitero | May 04, 2022

Publicis Groupe has announced the acquisition of Profitero, a well-established SaaS global ecommerce intelligence platform. Profitero helps brands with digital shelf visibility and actionable insights to grow market share and profits. The transaction is thought to be worth around 200 million euros ($210.73 million), but the terms have not been disclosed. According to Crunchbase, Profitero has raised $48.7 million in funding and employs 300 people. Profitero ha...

Mobile Advertising, Ad Networks, Advertiser Campaign Management

Estrella Media, Inc. | December 15, 2022

Estrella Media, the transformative Spanish-language media company serving a diverse multiplatform Hispanic audience in the US, today announced that it has partnered with FreeWheel, a global technology platform for the TV advertising industry, to expand its connected TV (CTV) advertising business. The partnership will enable both companies to elevate and support the enormous growth of Hispanic CTV across the valuable Estrella Media platforms thru EstrellaTV, Estrella News, Cine EstrellaTV, Estrel...

Spaceback | September 07, 2020

Spaceback, the creator of Social Display advertising, announced today that it has entered into a strategic partnership with eyeo, the German-based company behind the launch of the Acceptable Ads standards. As part of the partnership, Spaceback will become the first creative platform to generate digital advertising creative that adhere to the Acceptable Ads standards, thereby enabling marketers to reach over 200 million unique users not otherwise accessible today. For its part, Spaceback's on...

Advertiser Platforms

Zype | April 19, 2022

Zype, the leading video API and infrastructure platform, today announced that the company will be revealing new product innovations and integrations for OTT video publishers during this year’s NAB Show. Zype representatives will be in Las Vegas to showcase the new capabilities of the Zype Platform at the NAB Show from April 23rd to April 27th. With Zype, video publishers can distribute content worldwide to a network that is poised to grow exponentially with every new smart T...