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news3lv | March 23, 2020
One mobile advertising company in the Las Vegas valley is putting its workforce to display prominent social distancing and COVID-19 health messages.Kre8 Media Outdoor Advertising has partnered with the Nevada Governor’s Office to provide digital mobile billboards at no charge to the state. “We are completely shut down as a business yet running these advertisements to play our part during this time of need,” said Jeremie Watkins, managing partner and co-founder of Kre8 Media Out...
Adverty | August 26, 2020
Adverty AB (publ) has completed the technical integration with US-based Smaato's Digital Advertising Technology Platform, which gives publishers and app developers control over their monetization strategy when delivering ads to mobile apps and games. The partnership enables Smaato's wide range of global buy-side partners and advertisers to access Adverty's new seamless in-game ad inventory at scale.Adverty, the leading in-game platform for advertisers, agencies and content crea...
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Neeva | October 07, 2022
Search engine Neeva has today launched in Europe to rival Google, by giving web users honest search results, no tracking, and with absolutely no advertisements or affiliate links. Neeva puts users first and gives consumers control to customise their web search experiences. By eschewing ads and advertisers, Neeva eliminates corporate bias that has plagued the traditional search experience. Instead, Neeva's sole goal is to create a search engine that delivers the best results as...
IBM | October 06, 2020
IBM (NYSE: IBM) today announced three new products to add to its growing suite of AI solutions for brand and publishers. The new capabilities are privacy-forward and designed to allow brands to reach consumers while considering user privacy. IBM intends to work with industry leaders, including Xandr/AT&T, Magnite, Nielsen, MediaMath, LiveRamp and Beeswax to help scale the use of AI across the industry. The announcement was made this morning at Advertising Week's digital-first virtual eve...
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