Baker Street Advertising

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Baker Street Advertising is a full-service, integrated advertising, brand management and marketing investigation agency in San Francisco.Named for Sherlock Holmes' legendary office address, we discover hidden truths that unlock your brand's future. Truths the untrained eye often overlooks.

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AD TECH AND MARTECH

INTEGRAL AD SCIENCE GOES PUBLIC AMID A SURGE IN ADTECH STOCKS FUELED BY GOOGLE

Integral Ad Science | July 01, 2021

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Integral Ad Science (IAS), an ad-tech firm specializing in ad verification, revealed its initial public offering (IPO) pricing today. Its trading floor debut comes after a wave of optimistic bets on adtech companies such as The Trade Desk, Magnite, LiveRamp, and Criteo after Google's statement on Thursday that it would postpone the deprecation of third-party cookies until 2023. Here is what they must do. understand the marketers Every day, IAS utilizes its dataset of over 100 ...

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ADVERTISING IN A WORLD OF CONSUMER DISTRUST

gulfnews | January 19, 2020

news image

We are already witnessing a glimpse of forward-looking governance with countries like the UAE and Saudi Arabia easing regulations on visit visas. Presumably, it will have a positive impact on overall mobility, commerce and, perhaps, migration. Many industries including retail, entertainment or even cross-border payments are likely to benefit. However, at the moment the whole world feels a bit chaotic, provoking anxiety across corporate boardrooms. While in part this can be blamed on the global c...

Read More

AD NETWORKS

ADZERK RAISES $11 MILLION IN FUNDING AS PART OF A SERIES A ROUND TO FUEL GROWTH OF CUSTOM IN-HOUSE AD PLATFORMS

Kevel | December 08, 2020

news image

Adzerk, whose APIs help clients build custom digital ad platforms, has raised $11 million up in subsidizing as a component of a Series A round. With the new subsidizing, Adzerk is rebranding to "Kevel," while inclining toward the prospering business sector for advanced organizations hoping to fabricate, keep up and control in-house advertisement adaptation stages. Specifically Kevel helps a wide scope of digital publishers, social networks and e-commerce m...

Read More

ADVERTY SIGNS AN AGREEMENT WITH SUPERAWESOME TO ENABLE KID-SAFE ADS

Adverty | August 11, 2020

news image

Adverty AB (publ) has signed an agreement with the leading kidtech platform SuperAwesome, to allow compliant, kid-safe ads to be displayed in relevant mobile games using Adverty's in-game ad technology. The completed platform integration allows for frictionless access between SuperAwesome's connected advertisers and Adverty's game publishers. The partnership is expected to generate significant revenues from 2021 onwards.Adverty, the leading in-game platform for advertisers, age...

Read More

AD TECH AND MARTECH

Integral Ad Science | July 01, 2021

news image

INTEGRAL AD SCIENCE GOES PUBLIC AMID A SURGE IN ADTECH STOCKS FUELED BY GOOGLE

Integral Ad Science (IAS), an ad-tech firm specializing in ad verification, revealed its initial public offering (IPO) pricing today. Its trading floor debut comes after a wave of optimistic bets on adtech companies such as The Trade Desk, Magnite, LiveRamp, and Criteo after Google's statement on Thursday that it would postpone the deprecation of third-party cookies until 2023. Here is what they must do. understand the marketers Every day, IAS utilizes its dataset of over 100 ...

Read More

gulfnews | January 19, 2020

news image

ADVERTISING IN A WORLD OF CONSUMER DISTRUST

We are already witnessing a glimpse of forward-looking governance with countries like the UAE and Saudi Arabia easing regulations on visit visas. Presumably, it will have a positive impact on overall mobility, commerce and, perhaps, migration. Many industries including retail, entertainment or even cross-border payments are likely to benefit. However, at the moment the whole world feels a bit chaotic, provoking anxiety across corporate boardrooms. While in part this can be blamed on the global c...

Read More

AD NETWORKS

Kevel | December 08, 2020

news image

ADZERK RAISES $11 MILLION IN FUNDING AS PART OF A SERIES A ROUND TO FUEL GROWTH OF CUSTOM IN-HOUSE AD PLATFORMS

Adzerk, whose APIs help clients build custom digital ad platforms, has raised $11 million up in subsidizing as a component of a Series A round. With the new subsidizing, Adzerk is rebranding to "Kevel," while inclining toward the prospering business sector for advanced organizations hoping to fabricate, keep up and control in-house advertisement adaptation stages. Specifically Kevel helps a wide scope of digital publishers, social networks and e-commerce m...

Read More

Adverty | August 11, 2020

news image

ADVERTY SIGNS AN AGREEMENT WITH SUPERAWESOME TO ENABLE KID-SAFE ADS

Adverty AB (publ) has signed an agreement with the leading kidtech platform SuperAwesome, to allow compliant, kid-safe ads to be displayed in relevant mobile games using Adverty's in-game ad technology. The completed platform integration allows for frictionless access between SuperAwesome's connected advertisers and Adverty's game publishers. The partnership is expected to generate significant revenues from 2021 onwards.Adverty, the leading in-game platform for advertisers, age...

Read More