Carbon8

armaghi | March 10, 2020

A high-value LED advertising screen has been stolen from commercial premises in Armagh. The screen, which belonged to Max Graphix, was snatched from Roadside Motors on the Markethill Road on Monday night. Max Graphix are offering a cash reward for any information leading to its return. “We’re sad to announce that we’ve had an LED screen stolen from outside Roadside Motors on the Markethill Road, just outside Armagh last night,” a spokesperson for the company said. “...

cnbc | April 16, 2020

At a Glance: As the impact of the coronavirus pandemic hits businesses and their ad spends, advertising holding companies are preparing for a drop in demand and some are telling their employees to expect staff cuts and furloughs. Read More

Fiksu | July 07, 2020

Fiksu, a renowned, cross-environment programmatic platform, announces the launch of BidMind, a self-serve platform for marketing on CTV. For over a decade, Fiksu has been uniting the industry's largest proprietary datasets with powerful optimization and segmentation tools helping performance-driven marketers target specific audiences more likely to engage with their product on mobile or the web. BidMind represents an evolution of these algorithms applied in the CTV environment.BidMind ...

AD TECH AND MARTECH

Disney, Viacom | April 15, 2021

In legal settlements that could reshape the children’s app market, Disney, Viacom and 10 advertising technology firms have agreed to remove certain advertising software from children’s apps to address accusations that they violated the privacy of millions of youngsters. The agreements resolve three related class-action cases involving some of the largest ad-tech companies — including Twitter’s MoPub — and some of the most popular children’s apps...