Cherry Advertising

cherrythinking.com

Are you bored of the same old, same old? Does the unexpected give you a frisson of desire? It certainly does for us at Cherry. We believe that thinking different produces better work for our clients, and that's what we're all about. By different we don't mean gimmicks masquerading as innovation. We mean balancing the right strategy and big creative ideas to meet business needs. We're not about trendy buzzwords. We are about delivering on brand objectives.It's as simple as that.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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IAS HOLIDAY SHOPPING DATA SHOWS CONTEXTUALLY RELEVANT ADS WILL BE KEY FOR ADVERTISERS THIS HOLIDAY SEASON

Integral Ad Science | September 23, 2020

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Integral Ad Science (IAS), the global leader in digital ad verification, today released results from its 2020 consumer study on holiday shopping habits. Key findings from the study show that this year consumers are relying on online shopping and digital ads to find the perfect gifts for their friends and families this holiday season. Given the effects of the global pandemic and accompanying social distancing measures, consumer habits are shifting to account for these new realities. Almost eight ...

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ADVERTISER CAMPAIGN MANAGEMENT

TIKTOK INTRODUCES TIKTOK PULSE AHEAD OF NEWFRONTS

TikTok | May 06, 2022

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TikTok, a short video platform, introduces TikTok Pulse for advertisers, offering premium positioning to the brands in the 'For you' section. TikTok has been a real help for brands to participate in and capitalize on gen Z trends. Advertisers get the opportunity to be creative on the platform and engage with much diverse audience. TikTok has announced TikTok Pulse ahead of its 2022 IAB NewFronts presentation. A new contextual advertising solution assures bus...

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SOCIAL MEDIA ADVERTISING

T-MOBILE LAUNCHES CANVA PRO + FACEBOOK ADVERTISING ON US

T-Mobile | September 01, 2022

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Today, T-Mobile (NASDAQ: TMUS) is launching an offer to help small businesses get MORE value without any extra cost. In collaboration with Canva and Meta (NASDAQ: META), T-Mobile is giving ALL eligible small business customers Canva Pro on Us through the end of the year, along with $200 of free advertising on Facebook and/or Instagram. Between labor shortages and inflation, it's no secret that small businesses are under-resourced right now. And marketing efforts have taken a h...

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AD NETWORKS

IBM WATSON ADVERTISING BRINGS AI-DRIVEN WEATHER ANALYTICS TO AWS DATA EXCHANGE

IBM | January 11, 2022

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IBM Watson Advertising today announced the availability of data from The Weather Company, an IBM Business, on AWS Data Exchange, an Amazon Web Services (AWS) platform. The AWS Data Exchange allows businesses to easily find and subscribe to third-party data in the cloud. Providing data from the world's most accurate weather forecaster1, IBM Watson Advertising's Weather Analytics harness the relationship between weather and consumer behavior using artificial intelligence to ...

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IAS HOLIDAY SHOPPING DATA SHOWS CONTEXTUALLY RELEVANT ADS WILL BE KEY FOR ADVERTISERS THIS HOLIDAY SEASON

Integral Ad Science | September 23, 2020

Integral Ad Science (IAS), the global leader in digital ad verification, today released results from its 2020 consumer study on holiday shopping habits. Key findings from the study show that this year consumers are relying on online shopping and digital ads to find the perfect gifts for their friends and families this holiday season. Given the effects of the global pandemic and accompanying social distancing measures, consumer habits are shifting to account for these new realities. Almost eight ...

Read More
news image

ADVERTISER CAMPAIGN MANAGEMENT

TIKTOK INTRODUCES TIKTOK PULSE AHEAD OF NEWFRONTS

TikTok | May 06, 2022

TikTok, a short video platform, introduces TikTok Pulse for advertisers, offering premium positioning to the brands in the 'For you' section. TikTok has been a real help for brands to participate in and capitalize on gen Z trends. Advertisers get the opportunity to be creative on the platform and engage with much diverse audience. TikTok has announced TikTok Pulse ahead of its 2022 IAB NewFronts presentation. A new contextual advertising solution assures bus...

Read More
news image

SOCIAL MEDIA ADVERTISING

T-MOBILE LAUNCHES CANVA PRO + FACEBOOK ADVERTISING ON US

T-Mobile | September 01, 2022

Today, T-Mobile (NASDAQ: TMUS) is launching an offer to help small businesses get MORE value without any extra cost. In collaboration with Canva and Meta (NASDAQ: META), T-Mobile is giving ALL eligible small business customers Canva Pro on Us through the end of the year, along with $200 of free advertising on Facebook and/or Instagram. Between labor shortages and inflation, it's no secret that small businesses are under-resourced right now. And marketing efforts have taken a h...

Read More
news image

AD NETWORKS

IBM WATSON ADVERTISING BRINGS AI-DRIVEN WEATHER ANALYTICS TO AWS DATA EXCHANGE

IBM | January 11, 2022

IBM Watson Advertising today announced the availability of data from The Weather Company, an IBM Business, on AWS Data Exchange, an Amazon Web Services (AWS) platform. The AWS Data Exchange allows businesses to easily find and subscribe to third-party data in the cloud. Providing data from the world's most accurate weather forecaster1, IBM Watson Advertising's Weather Analytics harness the relationship between weather and consumer behavior using artificial intelligence to ...

Read More