ClearTail Marketing

Jaymie Scotto & Associates (JSA) | May 06, 2020

JSA, the preeminent provider of public relations, digital marketing and event planning services for the telecom, data center and tech industries, reports that its clients are increasing digital advertising budgets to secure fresh, engaged leads. JSA is work...

ADVERTISER PLATFORMS

Mediavine | August 31, 2021

Mediavine, the largest exclusive full-service ad management firm in the U.S., rolled out its debut WordPress theme framework, Trellis, to the open internet for beta testing. Trellis is built for ad performance and passing Google’s Core Web Vitals (CWVs) while preserving pagespeed. Mediavine's premier WordPress theme framework, Trellis, is now available to the open internet. Empowering independent publishers to pass all three of Google’s Core Web Vitals, 77% of publ...

Google | September 10, 2020

Following suit with Amazon’s move, advertisers in the UK, Turkey, and Austria are going to feel the impact of the UK’s new Digital Service Tax (DST). The additional cost will be passed directly through to advertisers. The fees will kick in starting November 1. Advertisers running ads in Austria and Turkey will have a 5% tax, and advertisers in the UK will have 2%. The main target of the DST are the large digital media companies, namely Google, Amazon, and Facebook. The threshold is f...

AD NETWORKS

Ad-lib.io | July 18, 2022

Ad-Lib.io, a Smartly.io company and a leading next-generation Creative Management Platform (CMP), announced today the release of the next generation of Personalize™, Ad-Lib.io’s award-winning cookieless platform for creative management, media alignment and creative intelligence all in one place. Personalize 2.0 delivers breakthrough capabilities to accelerate and scale campaign activation while ensuring brand governance and improved campaign addressability cross-channel.
Read More