Convert2Media

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Convert2Media's Performance Marketing Network currently supports a wide variety of promotional channels ranging from Paid Search, Social Media, Email Delivery, Display, Mobile Marketing, Click2Call and more. Our team is constantly striving to reach new sectors of the Performance Marketing Industry by working with a wide range of advertising including Lead Generation, Cost Per Sale, Pay Per Call, Host And Post, Mobile Content, Downloads, App Installs, and much, much more.

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FACEBOOK ADS TO REMOVE 28-DAY ATTRIBUTION OPTION

Facebook | September 29, 2020

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Facebook Ads is removing its 28-day attribution option starting October 12, 2020. Accounts will revert to a 7-day attribution as the default setting. Facebook Ads announced today it’s retiring its 28-day attribution window option. After they do, the longest remaining attribution window will be their already-existing 7-day option. Why the Change? According to their official announcement sent directly to advertisers, “Upcoming digital privacy initiatives affecting multiple browsers wil...

Read More

MOBILE ADVERTISING

ADVERTISERS TRIPLE THEIR UPFRONT COMMITMENT WITH SNAP

Snapchat | April 26, 2021

news image

Advertisers are increasing their spending on Snap as the world reopens. Snap reported US$770 million in Q1 revenue on Thursday, a 66% growth year on year, as the number of advertisers it deals with nearly doubled. Snap's ad business is expanding in all ways. Direct response ads currently account for more than half of the platform's revenue. Snap, on the other hand, tripled the number of upfront commitments it got from brands this year compared to 2020....

Read More

IAS FIRST TO INTEGRATE WITH GOOGLE ADS DATA HUB FOR VIEWABILITY AND BRAND SAFETY FOR ADVERTISERS

Integral Ad Science | August 10, 2020

news image

Integral Ad Science (IAS), the global leader in digital ad verification, today announced it is the first verification company to integrate with Google Ads Data Hub (ADH), Google's privacy-focused data platform for advertisers. The IAS integration provides advertisers viewability, ad fraud, and brand safety measurement for YouTube via ADH.While IAS does not collect or use any private audience data for delivering its verification services, being the first with this new integration will h...

Read More

AD TECH AND MARTECH

VIDOOMY LAUNCHES IN THE UK MARKET TO BRING THE NEXT LEVEL OF BRANDING SOLUTIONS TO THE MARKETPLACE

Vidoomy | September 14, 2021

news image

Vidoomy's presence in the UK outlines the success of the company's global expansion strategy. In one year the company has implemented Sales Teams across all major countries in the world. The Adtech company which specialises in delivering digital video solutions for advertisers, has opened its new offices based in London to bring to the market its Adtech solutions, helping brands and agencies in an even more demanding and agile context. The team in charge of ...

Read More

Facebook | September 29, 2020

news image

FACEBOOK ADS TO REMOVE 28-DAY ATTRIBUTION OPTION

Facebook Ads is removing its 28-day attribution option starting October 12, 2020. Accounts will revert to a 7-day attribution as the default setting. Facebook Ads announced today it’s retiring its 28-day attribution window option. After they do, the longest remaining attribution window will be their already-existing 7-day option. Why the Change? According to their official announcement sent directly to advertisers, “Upcoming digital privacy initiatives affecting multiple browsers wil...

Read More

MOBILE ADVERTISING

Snapchat | April 26, 2021

news image

ADVERTISERS TRIPLE THEIR UPFRONT COMMITMENT WITH SNAP

Advertisers are increasing their spending on Snap as the world reopens. Snap reported US$770 million in Q1 revenue on Thursday, a 66% growth year on year, as the number of advertisers it deals with nearly doubled. Snap's ad business is expanding in all ways. Direct response ads currently account for more than half of the platform's revenue. Snap, on the other hand, tripled the number of upfront commitments it got from brands this year compared to 2020....

Read More

Integral Ad Science | August 10, 2020

news image

IAS FIRST TO INTEGRATE WITH GOOGLE ADS DATA HUB FOR VIEWABILITY AND BRAND SAFETY FOR ADVERTISERS

Integral Ad Science (IAS), the global leader in digital ad verification, today announced it is the first verification company to integrate with Google Ads Data Hub (ADH), Google's privacy-focused data platform for advertisers. The IAS integration provides advertisers viewability, ad fraud, and brand safety measurement for YouTube via ADH.While IAS does not collect or use any private audience data for delivering its verification services, being the first with this new integration will h...

Read More

AD TECH AND MARTECH

Vidoomy | September 14, 2021

news image

VIDOOMY LAUNCHES IN THE UK MARKET TO BRING THE NEXT LEVEL OF BRANDING SOLUTIONS TO THE MARKETPLACE

Vidoomy's presence in the UK outlines the success of the company's global expansion strategy. In one year the company has implemented Sales Teams across all major countries in the world. The Adtech company which specialises in delivering digital video solutions for advertisers, has opened its new offices based in London to bring to the market its Adtech solutions, helping brands and agencies in an even more demanding and agile context. The team in charge of ...

Read More