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The days of mass broadcast, static content email newsletters are over, guessing which content readers might like to see and ‘hoping for a bite’ only results in poor conversion. Here at DemandWorks we’re passionate about delivering a fully personalized 1:1 email experience, gathering real-time data around preferences, technology, and research, and then acting on that data to drive superior engagement and enhanced conversion.

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MGID BOLSTERS GLOBAL LEADERSHIP TEAM TO ACCELERATE GROWTH INTO NEW TERRITORIES

MGID | September 17, 2022

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MGID, the global advertising platform, has today announced the appointment of Sara Buluggiu as VP of Publisher Business Development, and Sergio Vives as Global Head of Publisher Acquisition, to drive the company’s European expansion. Buluggiu brings a wealth of international digital media experience, with previous roles including Digital Director at Starcom, and VP, Regional Director Italy, Spain and MENA at Magnite, where she launched its Middle East offering and successful...

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SNAPCHAT CONFIRMS DYNAMIC ADS ROLLING OUT WORLDWIDE

Snapchat | June 08, 2020

news image

Snapchat has confirmed its dynamic ads offering is now available worldwide, after previously being in open beta in the US. Snap had been beta testing in the UK with brands like Adidas, Topshop and Farfetch, alongside some agency partnerships with 4C, Smartl...

Read More

Advertiser Platforms

IAS SELECTED TO PROVIDE TRANSPARENCY TO NETFLIX’S ADVERTISING PLATFORM

Integral Ad Science, Netflix | October 17, 2022

news image

Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced it has been selected by Netflix (Nasdaq: NFLX) as a partner to provide transparency into advertising performance on the upcoming Netflix ad supported tier. Using IAS’s Viewability and Invalid Traffic (IVT) verification, brands and agencies will gain insights on campaign reach and engagement to drive outcomes and shape marketing strategies. “We are excited to partn...

Read More

Advertiser Platforms

NEXTDOOR ADVANCES GROWTH OF ITS MUST-BUY LOCAL AD PLATFORM FOR ADVERTISERS OF ALL SIZES

Business Wire | June 15, 2023

news image

Nextdoor (NYSE: KIND), the neighborhood network, today announced new advances designed to accelerate the growth of its must-buy local advertising platform. Nextdoor is rolling out Nextdoor Ads Manager, a unified self-service platform that offers advertisers advanced and easy-to-use tools to help drive specific business goals and reach the audiences they care about most. Nextdoor Ads Manager will first be available to mid-market advertisers and will later expand to agencies and small-to-med...

Read More
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Advertiser Platforms

MGID BOLSTERS GLOBAL LEADERSHIP TEAM TO ACCELERATE GROWTH INTO NEW TERRITORIES

MGID | September 17, 2022

MGID, the global advertising platform, has today announced the appointment of Sara Buluggiu as VP of Publisher Business Development, and Sergio Vives as Global Head of Publisher Acquisition, to drive the company’s European expansion. Buluggiu brings a wealth of international digital media experience, with previous roles including Digital Director at Starcom, and VP, Regional Director Italy, Spain and MENA at Magnite, where she launched its Middle East offering and successful...

Read More
news image

SNAPCHAT CONFIRMS DYNAMIC ADS ROLLING OUT WORLDWIDE

Snapchat | June 08, 2020

Snapchat has confirmed its dynamic ads offering is now available worldwide, after previously being in open beta in the US. Snap had been beta testing in the UK with brands like Adidas, Topshop and Farfetch, alongside some agency partnerships with 4C, Smartl...

Read More
news image

Advertiser Platforms

IAS SELECTED TO PROVIDE TRANSPARENCY TO NETFLIX’S ADVERTISING PLATFORM

Integral Ad Science, Netflix | October 17, 2022

Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced it has been selected by Netflix (Nasdaq: NFLX) as a partner to provide transparency into advertising performance on the upcoming Netflix ad supported tier. Using IAS’s Viewability and Invalid Traffic (IVT) verification, brands and agencies will gain insights on campaign reach and engagement to drive outcomes and shape marketing strategies. “We are excited to partn...

Read More
news image

Advertiser Platforms

NEXTDOOR ADVANCES GROWTH OF ITS MUST-BUY LOCAL AD PLATFORM FOR ADVERTISERS OF ALL SIZES

Business Wire | June 15, 2023

Nextdoor (NYSE: KIND), the neighborhood network, today announced new advances designed to accelerate the growth of its must-buy local advertising platform. Nextdoor is rolling out Nextdoor Ads Manager, a unified self-service platform that offers advertisers advanced and easy-to-use tools to help drive specific business goals and reach the audiences they care about most. Nextdoor Ads Manager will first be available to mid-market advertisers and will later expand to agencies and small-to-med...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us