DesignSmith

Integral Ad Science | August 10, 2020

Integral Ad Science (IAS), the global leader in digital ad verification, today announced it is the first verification company to integrate with Google Ads Data Hub (ADH), Google's privacy-focused data platform for advertisers. The IAS integration provides advertisers viewability, ad fraud, and brand safety measurement for YouTube via ADH.While IAS does not collect or use any private audience data for delivering its verification services, being the first with this new integration will h...

Targetable | May 29, 2020

Targetable, a virtual ad agency, announced that it has been included on the prestigious "Cool Companies" list for 2020 by Connect w/ San Diego Venture Group. Targetable is the world's first virtual ad agency for retail. Read More

Ad Networks

Meta, Apple | May 27, 2022

In a memo sent to U.S regulators, Meta called out Apple’s control of the mobile app ecosystem and its advertising restraints. Meta, among many other companies, submitted a response to a request from the National Telecommunications and Information Administration. This request asked for opinions on the competition in the mobile app ecosystem from tech companies and interested parties. Meta’s 19-page memo highlighted grievances with Apple and discussed how tech companies were at war ove...

IAB Tech Lab | October 29, 2020

IAB Tech Lab today released Content Taxonomy 2.2, a common language to help third-party verification vendors and publishers identify content so that the advertisers can make decisions about whether it's appropriate for their ads. Tech Lab worked closely with the Global Alliance for Responsible Media (GARM) to create the update, with the shared goal of creating a safer digital environment. The Content Taxonomy enables buyers to use a consistent, easy-to-understand language across the entire a...