DWA

Broadwayworld | November 30, 2016

“Email marketing is the workhorse of online marketing for many companies trying to maintain an ongoing relationship with customers and prospects,” said William Rice, president of the Web Marketing Association. “The creative used in an email marketing campaign has gone from text only to highly personalized ads targeting highly segmented lists. Each email advertisement and campaign will be judged on creativity, innovation, impact, design, copywriting, and use of the medium. The I...

ksby | January 14, 2020

The U.S. Census kicked off its 2020 campaign Tuesday by unveiling several of its 1,000 advertisements. The campaign will appear on billboards, television, radio, magazines, social media and other outlets. The ads were revealed at a theater in Washington, D.C. Most of us across the country can start filling out the U.S. Census in March either online, by phone or on paper. Officials say it's important to submit confidential information to the census because government leaders use the informati...

Fix Network World | January 14, 2020

Fix Network World announces the appointment of Carl Brabander, former Vice President of Marketing to the new senior role of Head of Global Franchise Development, effective January 1, 2019. Carl joined Fix Auto Canada as Vice President of Marketing in 2014 and has since led global marketing, advertising and brand strategies that have helped establish and grow Fix Network World’s brands worldwide. As Head of Global Franchise Development, Carl will be responsible for working in close collabor...

Fix Network World | January 14, 2020

Fix Network World announces the launch of Fix Auto Masters, an all-new technical skills and knowledge competition program, aimed at celebrating the skills of technicians from across the global Fix Auto network. The first region to take part in the Fix Auto Masters program is Fix Auto UK. Fix Network World Operations Manager Nick Spiers believes a platform such as Fix Auto Masters is an important step in showcasing the talent of front-line technicians, while helping create a closer global communi...