Edge

The Edge Markets | May 08, 2017

Media Prima Bhd is buying over Rev Asia Bhd's advertising and social media business which is parked under Rev Asia Holdings Sdn Bhd, for RM105 million, which the companies said would create Malaysia's largest digital media company.The planned acquisition is being undertaken by its wholly owned unit Media Prima Digital Sdn Bhd, which is principally involved in the new media business....

MaxPoint | January 30, 2017

MaxPoint (Nasdaq:MXPT) today announced that it has won the 2017 Interactive Advertising Bureau IAB) Sales Excellence Award for a Small to Medium Size Sales Organization. With this award, advertiser and agency buyers honor the team they feel best demonstrates exemplary leadership and achievements in digital advertising sales. The recognition spotlights MaxPoint’s mission to continually engineer its marketing products and more closely integrate with its customers, including many of the natio...

effinghamdailynews | January 13, 2020

The tech giant recently announced it would not ban false political advertising, or disallow ad targeting that could fuel discrimination or racism and generally create even bigger divides in the American electorate. Facebook is shirking it social responsibility as a company with great power to influence the next election and American democracy. Google has agreed to prohibit ads making false claims and so called “deep-fake” videos that mislead through doctoring images or using a real i...

borneobulletin | January 13, 2020

Two powerful Maryland politicians want that ad chasing you around the Internet to pay the state for the privilege of collecting your data. Maryland’s current and former Senate presidents have proposed a novel way to pioneer taxes on targetted digital advertising, a plan they estimate could deliver more than USD100 million per year to help pay for a sweeping education overhaul. In what appears to be first-in-the-nation legislation, social media companies such as Facebook and Google would fa...