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Adjust | February 18, 2020
Adjust, the industry leader in mobile measurement, fraud prevention and cybersecurity, today announced the launch of its pioneering new product, Control Center, which will be part of the Adjust Automate suite. With its release, Adjust aims to dramatically simplify the process of mobile advertising management for today's marketers. Mobile has become the new undisputed king of digital, and eMarketer predicts marketers are poised to invest a record-breaking $286 billion in mobile ad spen...
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NBCUniversal's Peacock | July 01, 2022
NBCUniversal's Peacock streamer made $1 billion in ad sales during its upfront ad negotiations, with total digital and streaming sales up 20% from last year, according to the media conglomerate, which confirmed today that it had concluded its upfront negotiations. NBCU is the latest media company to announce the end of its upfront season, capping off a season in which many marketers frequently adjusted budgets to account for market uncertainty caused by various economic factor...
gulfnews | January 19, 2020
We are already witnessing a glimpse of forward-looking governance with countries like the UAE and Saudi Arabia easing regulations on visit visas. Presumably, it will have a positive impact on overall mobility, commerce and, perhaps, migration. Many industries including retail, entertainment or even cross-border payments are likely to benefit. However, at the moment the whole world feels a bit chaotic, provoking anxiety across corporate boardrooms. While in part this can be blamed on the global c...
Facebook | May 18, 2020
Facebook announces the acquisition of Giphy, along with plans to integrate it with other services such as Instagram. Facebook is acquiring Giphy, one of the most popular GIF-sharing sites on the web, in a deal that’s reportedly valued at $400 million....
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