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PPC Entourage | September 25, 2020
PPC Entourage is an Amazon Sponsored Ads company that efficiently optimizes and expands Amazon sponsored product campaigns to increase sales and profits so online sellers can focus on growing their Amazon business. The company is pleased to inform sellers that it is offering its popular Amazon AdsPlaybook Series for free on its website. "Our company goal is to help online sellers build powerful brands and then turn those powerful brands into household names," says company founder, Mike...
Ad Tech and Martech
Ad.net | August 08, 2022
Ad.net, the ad technology leader in engaging users at their moment of maximum intent, today announced the appointment of David Bell to the company’s board of directors. Bell brings his expertise in technology, media, marketing, and publishing, having spent his career advising the world’s largest advertisers and technology companies as they’ve scaled their businesses. Bell has over 40 years of advertising industry experience, having led as CEO for the renowned Boz...
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Perpetua | January 15, 2022
Perpetua, a global leader in eCommerce advertising and intelligence software today released their 2021 Q4 Benchmark Report showcasing the most important trends and metrics on Amazon, to help inform marketplace advertising strategy. Included in the report this year are Q4 benchmark ad performance for Instacart, Walmart and Target. Perpetua's 2021 Q4 Benchmark Report is based on performance data from campaigns under Perpetua's management. With Q4 being the most competitive q...
Advertiser Campaign Management
Mediavine | December 14, 2020
Mediavine, the biggest exclusive ad management company in the U.S., is satisfied to announce a partnership with the Ad Council in the help of five public service announcement (PSA) campaigns for an assortment of social causes straightforwardly connected to charitable organizations. The PSAs will be accessible for Mediavine's large publisher base to donate unused advertisement space by occupying the space with tailored cause-explicit creatives. Mediavine selected the following ...
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