IAB UK

Belkins
Founded in 1997, the IAB is the UK trade association dedicated to defining the future of digital advertising. Most of the UK’s leading brands, media owners, agencies and tech companies take part in the IAB. IAB members participate in councils and working groups that unite experts in their fields, on topics ranging from display trading to mobile and everything in between. The IAB’s councils and working groups help drive the IAB’s research and policy initiatives.