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adexchanger | January 17, 2020
As the streaming wars intensify, NBCUniversal on Thursday sought to draw a clear distinction between the soon-to-be-launched Peacock and its streaming and digital competitors. Peacock will debut with 10 ad experiences that emphasize interactivity and performance, the company revealed during an investor day in New York City. It will run just five minutes of ads per hour, the lightest ad load in the industry. NBCUniversal will also set strict standards for frequency caps. “Our audiences won&...
nsnews | March 15, 2020
As a milestone of how far the company has come, Tesla this week announced the production of its one millionth electric vehicle. The EV in question is a red 2020 Model Y crossover, spec’d out in Performance trim with 21-inch wheels and a few other goodies. As ever, the announcement was greeted with the usual mix of skepticism and fanfare that accompanies any Tesla broadcast. On one hand, the team of workers that produced this latest machine are to be commended for hitting a major production...
Finsbury Media | January 27, 2022
Finsbury Media, the UK's leading digital marketing agency announced today that they will be partnering with the WD-40 Company to develop new advertising strategies and campaigns exclusively in the UK. Most commonly known for its water-displacing spray; WD-40 owns a wide range of maintenance products. Unveiling these campaigns is another way to solidify WD-40's position in the UK.
Finsbury Media has been appointed to substantially expand the reach of WD-40 by running variou...
AD TECH AND MARTECH
Sustainable Skylines, VELARY | June 16, 2022
Sustainable Skylines, an advertising technology company reinventing aerial advertising with hybrid drone technologies and advanced data analytics, has emerged from stealth mode. They have formally announced an exclusive partnership with the aviation technology company and drone manufacturer, VELARY. This partnership will continue the collaboration of the two companies on building world-class drone advertising solutions. The exclusive nature of the partnership solidifies both companies' stake...
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