MUNDOmedia Ltd.

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MUNDOmedia is the premier global leader in online performance based advertising, connecting over 30,000 publishers from around the world with more than 2,000 premier advertisers. Specializing in user based Cost Per Installs for Mobile focused clients, Cost Per Acquisition for Desktop focused clients and Pay Per Call, our team of experts help to identify clients' needs and develop targeted campaign strategies in order to capitalize on optimal traffic sources.

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FUBOTV REPORTS SUCCESSFUL RESULTS FOR ADVERTISERS ADOPTING UNIFIED ID 2.0 AFTER BECOMING FIRST CONNECTED TV PARTNER

FuboTV | October 04, 2022

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FuboTV Inc. (NYSE: FUBO), the leading sports-first live TV streaming platform, announced today a significant improvement on advertising campaigns transacted using Unified ID 2.0 (UID 2.0) through The Trade Desk’s platform. The first connected TV (CTV) partner to adopt the open-source, interoperable identity initiative, FuboTV has since seen a spend growth rate 112.8% faster than the increase in available impressions. This means advertisers were able to more precisely serve ads, while FuboT...

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AD TECH AND MARTECH

BAIDU GLOBAL’S AI-INTEGRATED MARKETING PLATFORM MEDIAGO TO INCLUDE NEW OFFERINGS POWERED BY XANDR

MediaGo, Baidu Global, Xandr | March 11, 2022

news image

Baidu Global today announced that its AI-integrated marketing platform MediaGo has entered into a strategic collaboration with Xandr, a data-enabled technology ad platform. Through this integration, MediaGo’s global advertisers, marketers and brands now have access to premium, brand-safe display and native ad inventory from Xandr’s marketplace, with video formats on the roadmap. Initially available via Xandr’s Monetize SSP publishers in the U.S., the relationship...

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ADLUCENT'S LIFT MENTALITY TECHNOLOGY MEASURES ADVERTISING ROI

ADLUCENT | September 21, 2020

news image

Effectively measuring return on investment is a prime concern of every marketer, but getting a precise answer is elusive. In response, Adlucent, the Austin-based performance digital agency, has developed Lift Mentality, an incrementality-testing technology that helps advertisers understand the impact of specific marketing channels on their bottom line. Lift Mentality enables marketers across the e -commerce marketplace to answer their most pressing question, "How effective is my advertising...

Read More

AD TECH AND MARTECH

GLOBAL ENTERS MOBILE GAMING ARENA WITH STRATEGIC INVESTMENT AND EXCLUSIVE AD SALES DEAL

Odeeo, Global | June 14, 2022

news image

Global, the media & entertainment group, has announced today (13 June 2022) that it has invested in Odeeo, a tech start-up that delivers non-intrusive audio ads in mobile games. Global’s market-leading digital advertising platform DAX (Digital Ad Exchange) will become the company’s exclusive sales partner in the UK and in the U.S, expanding DAX’s existing podcast, digital audio, audio articles and programmatic outdoor offering for advertisers and creators. Read More

news image

DISPLAY ADVERTISING

FUBOTV REPORTS SUCCESSFUL RESULTS FOR ADVERTISERS ADOPTING UNIFIED ID 2.0 AFTER BECOMING FIRST CONNECTED TV PARTNER

FuboTV | October 04, 2022

FuboTV Inc. (NYSE: FUBO), the leading sports-first live TV streaming platform, announced today a significant improvement on advertising campaigns transacted using Unified ID 2.0 (UID 2.0) through The Trade Desk’s platform. The first connected TV (CTV) partner to adopt the open-source, interoperable identity initiative, FuboTV has since seen a spend growth rate 112.8% faster than the increase in available impressions. This means advertisers were able to more precisely serve ads, while FuboT...

Read More
news image

AD TECH AND MARTECH

BAIDU GLOBAL’S AI-INTEGRATED MARKETING PLATFORM MEDIAGO TO INCLUDE NEW OFFERINGS POWERED BY XANDR

MediaGo, Baidu Global, Xandr | March 11, 2022

Baidu Global today announced that its AI-integrated marketing platform MediaGo has entered into a strategic collaboration with Xandr, a data-enabled technology ad platform. Through this integration, MediaGo’s global advertisers, marketers and brands now have access to premium, brand-safe display and native ad inventory from Xandr’s marketplace, with video formats on the roadmap. Initially available via Xandr’s Monetize SSP publishers in the U.S., the relationship...

Read More
news image

ADLUCENT'S LIFT MENTALITY TECHNOLOGY MEASURES ADVERTISING ROI

ADLUCENT | September 21, 2020

Effectively measuring return on investment is a prime concern of every marketer, but getting a precise answer is elusive. In response, Adlucent, the Austin-based performance digital agency, has developed Lift Mentality, an incrementality-testing technology that helps advertisers understand the impact of specific marketing channels on their bottom line. Lift Mentality enables marketers across the e -commerce marketplace to answer their most pressing question, "How effective is my advertising...

Read More
news image

AD TECH AND MARTECH

GLOBAL ENTERS MOBILE GAMING ARENA WITH STRATEGIC INVESTMENT AND EXCLUSIVE AD SALES DEAL

Odeeo, Global | June 14, 2022

Global, the media & entertainment group, has announced today (13 June 2022) that it has invested in Odeeo, a tech start-up that delivers non-intrusive audio ads in mobile games. Global’s market-leading digital advertising platform DAX (Digital Ad Exchange) will become the company’s exclusive sales partner in the UK and in the U.S, expanding DAX’s existing podcast, digital audio, audio articles and programmatic outdoor offering for advertisers and creators. Read More