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Comscore | October 28, 2021
Comscore (Nasdaq: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire Movies ecosystem, today announced an agreement with Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH). Under the agreement, Comscore Activation audiences, spanning demographics, personas and cross-platform media consumption, are now available for the first time for DOOH prog...
Sokal, | August 30, 2021
Sokal, a distinguished leader in automobile advertising, recently signed as agency of record for Iowa based Sky Ford and Sky Chrysler, Jeep, Dodge, RAM.
The recently acquired Junge Ford and Junge Chrysler Jeep Dodge RAM was named Sky Ford and Sky Chrysler Dodge Jeep RAM after being purchased by Alex Tovstanovsky. Both automotive stores are now under the umbrella of Sky Auto Mall which will feature a wide variety of outstanding new and pre-owned vehicles.
yahoo | March 31, 2020
Advertising business is facing a major blowout in the wake of the Covod-19 pandemic.
Social media usage surges while the ad sales plummet.
Good-Loop | October 28, 2022
Purpose-led ad platform Good-Loop today launched a new CTV ad format that rewards viewers' attention and time with a free donation to charity.
Advertisers can buy the new watch-to-donate format across various CTV channels using Good-Loop's purpose-powered ad wrapper. Once the ad has been played, it generates a free donation to a charity, funded by the brand. Formats include pre, mid and post-roll.
The new CTV ad unit also includes a QR code, which viewers ca...
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