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Nelson Schmidt, Inc.
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
prnewswire | August 11, 2023
Attain, a leading permissioned commerce data platform that powers real-time purchase measurement and outcome signals for brands, today announced a partnership with Magnite, the world's largest independent sell-side advertising company. Magnite will provide video buyers with measurement capabilities based on Attain's real-time commerce data. The capabilities are initially launching to clients leveraging Magnite's ClearLine offering, a self-service solution that provides buyers d...
CSI | December 22, 2020
Corporate Spending Innovations (CSI) has reported that it will spend more to support its cloud-based administrations for B2B payments for advertising and media needs, an organization public statement says.
President David Disque considered it a "key focus" for the organization to help put resources into media payments, which could support speed and productivity.
“This investment in innovation will enable CSI to continue to advance our market-leading ...
Technavio | January 14, 2022
According to the research report "In-Game Advertising - Forecast and Analysis Report 2020-2025", the market will witness a YOY growth rate of 9.34% in 2021 at a CAGR of 16% during the forecast period. The report is segmented by Platform (Mobiles, Computing Device and Consoles), and geography (North America, Europe, APAC, South America, and MEA).
APAC is the largest market for in-game advertising. Factors such as the rise in the number of gamers and partnerships among adv...
LinkedIn | January 18, 2021
LinkedIn Marketing Labs is another on-request learning focus where marketers can get to free resources about how to advertise on LinkedIn.
It's launching with 6 courses curated by in-house specialists who have studied LinkedIn advertising best practices across an assortment of enterprises.
Course material reaches from essential to transitional and are completely spread out in a bit by bit learning way.
This is a great open door for marketers to st...
Ad Tech and Martech
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