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Advertiser Platforms

ADFORM & PWC STUDY SHOWS MARKETERS CAN ACHIEVE VALUE TODAY WITH FIRST-PARTY IDS

Adform, PwC | July 28, 2022

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Adform, the only global, independent, and fully integrated advertising platform built for modern marketing has unveiled an independent report with PwC showing that first-party IDs deliver significant uplift and scale on programmatic ad campaigns run with its ID Fusion solution. With third-party cookies to be discontinued in 2023, advertisers and publishers are struggling to reach their audiences online in a consistent, transparent, and privacy-compliant way. Many publishers are ad...

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Ad Networks, Social Media Advertising

FIRST-ID & EQUATIV JOIN FORCES TO SUPPORT BRANDS IN THEIR TRANSITION TO A WORLD WITHOUT THIRD-PARTY COOKIES

ExchangeWire | July 10, 2023

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Equativ, an independent advertising monetisation platform, and first-id, a cross-publisher first-party identification solution, have entered into a partnership to help publishers and advertisers better monetise their audience in a post-cookie world. The alternative to third-party cookies - In anticipation of this new advertising era that is energising the digital market, first-id and Equativ are taking action to offer an alternative to the world without third-pa...

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Advertiser Campaign Management

SEEDTAG LAUNCHES INDUSTRY FIRST GENERATIVE AI CAPABILITY FOR CONTEXTUAL DYNAMIC CREATIVES

PR Newswire | May 22, 2023

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Seedtag, the leading global contextual advertising company, has launched a powerful new generative AI capability that gives brands and agencies the capacity to build tailored creative based on the context of the surrounding page-level content. Advertisers can now benefit from iterations of ads that better fit "where they live" online. One creative now has infinite opportunities - saving time and resources. Generative AI has been fully integrated into Liz, Seedtag's...

Read More

FIX AUTO LAUNCHES IN MEXICO

Fix Network World | January 14, 2020

news image

With more than 200 people in attendance, on October 24, 2019 at the Hacienda de los Morales in Mexico City, the Fix Network World celebrated bringing its’ internationally recognized Fix Auto brand to Mexico. The gala event marked the entrance of the global Fix Auto brand to the Mexican collision repair market. The event featured speeches from Fix Network World CEO Steve Leal, President of Fix Auto Mexico Manfred Brandes, Director of Operations for Fix Auto Mexico Jaime Castillo and special...

Read More
news image

Advertiser Platforms

ADFORM & PWC STUDY SHOWS MARKETERS CAN ACHIEVE VALUE TODAY WITH FIRST-PARTY IDS

Adform, PwC | July 28, 2022

Adform, the only global, independent, and fully integrated advertising platform built for modern marketing has unveiled an independent report with PwC showing that first-party IDs deliver significant uplift and scale on programmatic ad campaigns run with its ID Fusion solution. With third-party cookies to be discontinued in 2023, advertisers and publishers are struggling to reach their audiences online in a consistent, transparent, and privacy-compliant way. Many publishers are ad...

Read More
news image

Ad Networks, Social Media Advertising

FIRST-ID & EQUATIV JOIN FORCES TO SUPPORT BRANDS IN THEIR TRANSITION TO A WORLD WITHOUT THIRD-PARTY COOKIES

ExchangeWire | July 10, 2023

Equativ, an independent advertising monetisation platform, and first-id, a cross-publisher first-party identification solution, have entered into a partnership to help publishers and advertisers better monetise their audience in a post-cookie world. The alternative to third-party cookies - In anticipation of this new advertising era that is energising the digital market, first-id and Equativ are taking action to offer an alternative to the world without third-pa...

Read More
news image

Advertiser Campaign Management

SEEDTAG LAUNCHES INDUSTRY FIRST GENERATIVE AI CAPABILITY FOR CONTEXTUAL DYNAMIC CREATIVES

PR Newswire | May 22, 2023

Seedtag, the leading global contextual advertising company, has launched a powerful new generative AI capability that gives brands and agencies the capacity to build tailored creative based on the context of the surrounding page-level content. Advertisers can now benefit from iterations of ads that better fit "where they live" online. One creative now has infinite opportunities - saving time and resources. Generative AI has been fully integrated into Liz, Seedtag's...

Read More
news image

FIX AUTO LAUNCHES IN MEXICO

Fix Network World | January 14, 2020

With more than 200 people in attendance, on October 24, 2019 at the Hacienda de los Morales in Mexico City, the Fix Network World celebrated bringing its’ internationally recognized Fix Auto brand to Mexico. The gala event marked the entrance of the global Fix Auto brand to the Mexican collision repair market. The event featured speeches from Fix Network World CEO Steve Leal, President of Fix Auto Mexico Manfred Brandes, Director of Operations for Fix Auto Mexico Jaime Castillo and special...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us