Ogilvy Canada

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The Ogilvy Canada group exists to build our clients' business, by making their brands matter. This discipline is practised across all channels by developing strategies, communications and experiences that drive client results. In Canada, Ogilvy has offices in Toronto, Montreal and Quebec City, staffed by +325 communication specialists to service our Canadian clients. As part of the global Ogilvy Group, we have the advantage of bringing global expertise, best practices and insights to our clients, with the goal of creating maximum business impact.

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Advertiser Campaign Management

YAHOO AND COMSCORE PARTNER TO BRING ADVANCED BRAND PROTECTION, CONTEXTUAL SOLUTIONS TO CTV CAMPAIGNS

Yahoo, Comscore | August 22, 2022

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Yahoo today announced a partnership with Comscore (Nasdaq: SCOR) to give Yahoo DSP advertisers additional and enhanced brand safety and suitability controls for connected TV (CTV) campaigns. Additionally, contextual segments - leveraging categories like TV genre - support campaign relevancy and reach within identity-less CTV app environments. “The CTV landscape continues to see tremendous growth, and as spend increases, advertisers want to ensure content suitab...

Read More

Display Advertising, Ad Tech and Martech

RAD TECHNOLOGIES INC. AND OVERPLAY PARTNER TO DRIVE THE FUTURE OF DIGITAL ADVERTISING THROUGH THE CREATOR ECONOMY

Business Wire | June 30, 2023

news image

Creative intelligence company RAD Technologies Inc., widely recognized as RAD AI, and user-generated gaming platform Overplay have joined forces in a strategic partnership to launch innovative engagement tools for the creator community. This collaboration marks a new era in interactive content, social gaming, and digital marketing by marrying artificial intelligence with video and game creation. Now, RAD AI’s brand partners and its vibrant creator community have premier ac...

Read More

Ad Networks

DOUBLEVERIFY TO PROVIDE THIRD-PARTY MEASUREMENT TOOLS TO BEST BUY AND ITS IN-HOUSE MEDIA NETWORK, BEST BUY ADS

DoubleVerify | September 30, 2022

news image

DoubleVerify (“DV”), (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced it is working with Best Buy Ads, the consumer electronic retailer’s in-house retail media network (RMN). Through this work, DV will provide robust measurement tools for both partners of Best Buy Ads and the brand’s own ad campaigns. “We are excited to work with Best Buy to bring independent, third-party measurem...

Read More

Mobile Advertising, Ad Networks, Advertiser Campaign Management

ESTRELLA MEDIA TAPS FREEWHEEL TO ACCELERATE GROWTH OF CONNECTED TV ADVERTISING FOR ITS SPANISH LANGUAGE DIGITAL CHANNELS

Estrella Media, Inc. | December 15, 2022

news image

Estrella Media, the transformative Spanish-language media company serving a diverse multiplatform Hispanic audience in the US, today announced that it has partnered with FreeWheel, a global technology platform for the TV advertising industry, to expand its connected TV (CTV) advertising business. The partnership will enable both companies to elevate and support the enormous growth of Hispanic CTV across the valuable Estrella Media platforms thru EstrellaTV, Estrella News, Cine EstrellaTV, Estrel...

Read More
news image

Advertiser Campaign Management

YAHOO AND COMSCORE PARTNER TO BRING ADVANCED BRAND PROTECTION, CONTEXTUAL SOLUTIONS TO CTV CAMPAIGNS

Yahoo, Comscore | August 22, 2022

Yahoo today announced a partnership with Comscore (Nasdaq: SCOR) to give Yahoo DSP advertisers additional and enhanced brand safety and suitability controls for connected TV (CTV) campaigns. Additionally, contextual segments - leveraging categories like TV genre - support campaign relevancy and reach within identity-less CTV app environments. “The CTV landscape continues to see tremendous growth, and as spend increases, advertisers want to ensure content suitab...

Read More
news image

Display Advertising, Ad Tech and Martech

RAD TECHNOLOGIES INC. AND OVERPLAY PARTNER TO DRIVE THE FUTURE OF DIGITAL ADVERTISING THROUGH THE CREATOR ECONOMY

Business Wire | June 30, 2023

Creative intelligence company RAD Technologies Inc., widely recognized as RAD AI, and user-generated gaming platform Overplay have joined forces in a strategic partnership to launch innovative engagement tools for the creator community. This collaboration marks a new era in interactive content, social gaming, and digital marketing by marrying artificial intelligence with video and game creation. Now, RAD AI’s brand partners and its vibrant creator community have premier ac...

Read More
news image

Ad Networks

DOUBLEVERIFY TO PROVIDE THIRD-PARTY MEASUREMENT TOOLS TO BEST BUY AND ITS IN-HOUSE MEDIA NETWORK, BEST BUY ADS

DoubleVerify | September 30, 2022

DoubleVerify (“DV”), (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced it is working with Best Buy Ads, the consumer electronic retailer’s in-house retail media network (RMN). Through this work, DV will provide robust measurement tools for both partners of Best Buy Ads and the brand’s own ad campaigns. “We are excited to work with Best Buy to bring independent, third-party measurem...

Read More
news image

Mobile Advertising, Ad Networks, Advertiser Campaign Management

ESTRELLA MEDIA TAPS FREEWHEEL TO ACCELERATE GROWTH OF CONNECTED TV ADVERTISING FOR ITS SPANISH LANGUAGE DIGITAL CHANNELS

Estrella Media, Inc. | December 15, 2022

Estrella Media, the transformative Spanish-language media company serving a diverse multiplatform Hispanic audience in the US, today announced that it has partnered with FreeWheel, a global technology platform for the TV advertising industry, to expand its connected TV (CTV) advertising business. The partnership will enable both companies to elevate and support the enormous growth of Hispanic CTV across the valuable Estrella Media platforms thru EstrellaTV, Estrella News, Cine EstrellaTV, Estrel...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us