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Microsoft | April 29, 2020
Microsoft Ads is adding an additional feature to the Experiment functionality launched last July.: cookie-based audience specifications. Microsoft notes this is preferable over Search-based Experiments for testing items such as creative testing. ...
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Media Cause | January 25, 2022
Media Cause, the mission-driven marketing agency focused on helping nonprofit organizations grow and accelerate their missions, today announced superior year-over-year momentum between 2020 and 2021. "We're proud to be supporting the many nonprofits coming to us that need to consider fundraising, and different ways of gaining support for their missions, in a new, increasingly digital way," says CEO Eric Facas. "We are excited about our clients' achieve...
Fiksu | July 07, 2020
Fiksu, a renowned, cross-environment programmatic platform, announces the launch of BidMind, a self-serve platform for marketing on CTV. For over a decade, Fiksu has been uniting the industry's largest proprietary datasets with powerful optimization and segmentation tools helping performance-driven marketers target specific audiences more likely to engage with their product on mobile or the web. BidMind represents an evolution of these algorithms applied in the CTV environment.BidMind ...
fashionunited | March 26, 2020
Tailored Brands, Inc. has decided to extend the temporary closure of its retail stores until at least May 4, 2020. In conjunction with the decision to extend the store closure window, Tailored Brands announced it would implement additional cost reductions, including furloughing all U.S. store employees as well as a significant portion of employees in its distribution network and offices. Commenting on the measures taken by the company, Tailored Brands President and CEO Dinesh Lathi said in a sta...
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