Rediffusion Y&R

Programmatic Advertising

Hivestack | September 17, 2022

Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company today (September 15th, 2022) announced the expansion of its LATAM business with the launch of operations across Brazil. Now for the first time, brands, agencies, omnichannel demand-side platforms (DSPs), and media owners - both in the country and globally - can access the Hivestack platform and suite of solutions to plan, activate, measure, and drive revenue from programmatic DOOH campaigns i...

CLAVENT | August 19, 2020

The COVID-19 pandemic is still being battled across the world and a lot of organizations have come to an ambiguous halt. In such uncertain times, businesses are reorienting their approach towards the new normal. Especially, for an industry like Events and Conferences, where the real essence is a large gathering of like-minded people coming together to create an experience. Adapting to the new norm, Clavent is organizing a virtual conference on 5th and 6th Sep...

Advertiser Campaign Management

DoubleVerify | February 17, 2023

DoubleVerify, a software solutions provider for digital media, has recently launched its solution for scaling viewability on the Connected TV (CTV) for advertisers, measuring the delivery through its DV Authentic Ad platform and MRC-accredited metric to ensure media quality across digital environments of the CTV. This solution will help advertisers and ad brands to set a consistent standard for media quality across all digital environments with CTV and make advertisers understan...

Display Advertising

Pearl Media, Seaport Capital, Lure | May 02, 2022

Montclair-based Pearl Media partnered with Seaport Capital and acquired New York-based Lure Outdoor. With this acquisition, Lure outdoor has earned the reputation of a premier street-level Out of Home Media company in the US. Seaport Capital indulges in lower-middle markets and primarily invests in communication infrastructure and services, business and information services and media companies. LURE Outdoor's out-of-home (OOH) portfolio includes over 120 high-profile street-le...