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ExchangeWire | October 25, 2023
AlgoriX and LiveRamp have announced a multifaceted partnership to accelerate the cookieless transition for the digital advertising ecosystem. AlgoriX will enable global customers of its demand-side platform (DSP) and supply-side platform (SSP) to transact on LiveRamp’s RampID, as well as incorporate LiveRamp’s Authenticated Traffic Solution SDK into the AlgoriX SDK to accelerate the mobi...
broadcastingcable | April 07, 2020
At a Glance:
Video Advertising Bureau has released a new report telling marketers on Advertising during Crisis.
The report notes that time spent watching television is up 17% for all pe...
Radon Ads™ | January 20, 2021
Radon Ads™ announces the authority launch of its administrations and site as an elite office for aiding Radon alleviation and testing experts showcase and advertise their nearby business online.
Through the achievement of managing online advertising for one of the top radon moderation and testing organizations in the territory of Colorado, the proprietor of Radon Ads chose to open an office devoted to aiding radon contract based workers find new qualified clients. The organi...
Social Media Advertising
IRI | September 17, 2021
IRI®, a fast-growing global technology leader in innovative solutions and services for consumer, retail and media companies, announced the launch of IRI Lift™ for Facebook, which will enable CPG manufacturers and retailers to measure the offline sales impact of their advertising campaigns across Facebook and Instagram.
Expands IRI Lift coverage to digital advertising’s largest social channel
Enables closed-loop measurement and optimization of social ...
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