Sleeping Giant Media

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PubMatic | November 24, 2021

PubMatic, a sell-side platform that delivers superior outcomes for digital advertising, announced that Verve Group, a global consumer-first advertising suite, and Scream Malmo, a Swedish full-service media agency, have successfully employed the ID5 ID within PubMatic to reach and effectively target new consumers on mobile web and desktop at scale. The deprecation of third-party cookies and changes to Apple’s IDFA require that media buyers find new audience targeting and meas...

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Captivate | January 19, 2023

Captivate, a leading digital-out-of-home video network, and WeWork, one of the global leaders in flexible space providers, announced a strategic partnership to display the Captivate on-screen content experience on existing digital screens in WeWork lobbies, elevator banks, and collaborative workplaces. "WeWork Powered by Captivate" will give marketers access to modern, high-value professionals who make business and personal purchase decisions. Captivate will act as a com...

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Johnson & Sekin, | January 12, 2022

We are extremely proud to put a strong C-suite team in place to support the growth and impact of our business. Our vision of the future begins with purpose and all four of these individuals bring a high level of expertise that is unmatched across the industry to the brands we are privileged to work alongside." Kent Johnson, co-founder and art director for Johnson & Sekin. The for...

ADVERTISER CAMPAIGN MANAGEMENT

WPP | February 01, 2022

WPP and Instacart, the leading online grocery platform in North America, today announced a new partnership offering advertising solutions and measurement tools for CPG brands. The first of its kind partnership will give WPP and its clients early insight into Instacart Ads product offerings and access to new tools and features on the platform. With the largest footprint across the CPG category globally, WPP recognized the importance of building advanced retail and commerce capabili...