sparks & honey

Belkins
We bring together people and platforms with the sole mission of helping brands and organizations become culturally relevant. Drawing upon dozens of data sources, global scouts, experts, creators, and advisors in real-time, we radically improve the speed and relevance of creative ideas, product development, and innovation, helping brands and organizations react, adapt, and propel themselves into the future.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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MOBILE ADVERTISING

THE TRADE DESK LAUNCHES NEW ADVERTISING PARTNERSHIP WITH XIAOMI

The Trade Desk | October 23, 2021

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Global advertising technology leader, The Trade Desk today announced a first-of-its-kind global partnership with Xiaomi, the world’s second-largest smartphone maker, that allows advertisers to access Xiaomi’s global audience through its mobile ad offerings directly via The Trade Desk platform. The Trade Desk’s direct integration with Xiaomi makes this an industry-leading development for brands that want to unleash the potential of the open internet. Through this ...

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TIME RESTRICTIONS FOR TV AND RADIO ADVERTISING MIGHT BE RELAXED

news.err | February 27, 2020

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The Ministry of Culture is preparing a draft that will mitigate the time restrictions assigned to TV and radio advertising. The planned amendment would also prohibit the children's shows ordered by the sponsors. Currently, the law says that a TV or a radio channel is not allowed to show more than 12 minutes of advertisements in an hour. The culture ministry is preparing a draft to take over a European Directive, which will mitigate the advertising requirements. According to the ministry'...

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ADVERTISER PLATFORMS

DEMANDBASE DELIVERS ACCOUNT-BASED ADVERTISING FOR FACEBOOK, INSTAGRAM, TWITTER, YOUTUBE, ADOBE, BING AND GOOGLE

Demandbase | November 19, 2021

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Today Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account intelligence to social advertising. B2B marketers will be able to reach account-based targets on traditionally consumer platforms, including Facebook, Instagram, Twitter, Google, YouTube, Bing, and Adobe, as well as an expanded integration with LinkedIn. This new functionality is yet another way Demandbase enables marketers to personalize the b...

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73% OF BRANDS SELLING ON AMAZON ARE ADVERTISING ON THE PLATFORM, REVEALS FEEDVISOR REPORT

martechadvisor | February 13, 2020

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Feedvisor, the AI-powered optimization and intelligence platform for brands and large sellers on Amazon, today unveiled its 2020 analysis on the dynamic relationships between brands and Amazon. The report, Brands and Amazon in the Age of E-Commerce, examines the goals, sentiments, and strategies of over 1,000 U.S. retail brand leaders, and outlines how they navigate and position themselves in an Amazon-led e-commerce landscape. The study found that nearly three-quarters (73%) of brands selling o...

Read More
news image

MOBILE ADVERTISING

THE TRADE DESK LAUNCHES NEW ADVERTISING PARTNERSHIP WITH XIAOMI

The Trade Desk | October 23, 2021

Global advertising technology leader, The Trade Desk today announced a first-of-its-kind global partnership with Xiaomi, the world’s second-largest smartphone maker, that allows advertisers to access Xiaomi’s global audience through its mobile ad offerings directly via The Trade Desk platform. The Trade Desk’s direct integration with Xiaomi makes this an industry-leading development for brands that want to unleash the potential of the open internet. Through this ...

Read More
news image

TIME RESTRICTIONS FOR TV AND RADIO ADVERTISING MIGHT BE RELAXED

news.err | February 27, 2020

The Ministry of Culture is preparing a draft that will mitigate the time restrictions assigned to TV and radio advertising. The planned amendment would also prohibit the children's shows ordered by the sponsors. Currently, the law says that a TV or a radio channel is not allowed to show more than 12 minutes of advertisements in an hour. The culture ministry is preparing a draft to take over a European Directive, which will mitigate the advertising requirements. According to the ministry'...

Read More
news image

ADVERTISER PLATFORMS

DEMANDBASE DELIVERS ACCOUNT-BASED ADVERTISING FOR FACEBOOK, INSTAGRAM, TWITTER, YOUTUBE, ADOBE, BING AND GOOGLE

Demandbase | November 19, 2021

Today Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account intelligence to social advertising. B2B marketers will be able to reach account-based targets on traditionally consumer platforms, including Facebook, Instagram, Twitter, Google, YouTube, Bing, and Adobe, as well as an expanded integration with LinkedIn. This new functionality is yet another way Demandbase enables marketers to personalize the b...

Read More
news image

73% OF BRANDS SELLING ON AMAZON ARE ADVERTISING ON THE PLATFORM, REVEALS FEEDVISOR REPORT

martechadvisor | February 13, 2020

Feedvisor, the AI-powered optimization and intelligence platform for brands and large sellers on Amazon, today unveiled its 2020 analysis on the dynamic relationships between brands and Amazon. The report, Brands and Amazon in the Age of E-Commerce, examines the goals, sentiments, and strategies of over 1,000 U.S. retail brand leaders, and outlines how they navigate and position themselves in an Amazon-led e-commerce landscape. The study found that nearly three-quarters (73%) of brands selling o...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us