SSDM

Ad Networks

Roku | February 13, 2023

Roku, the leading TV streaming platform in the United States, Canada, and Mexico, and DoorDash, the leading local commerce platform, have announced a multi-year agreement to enhance the TV viewing experience and provide users with new ways to reach their favorite restaurants and more. The partnership includes the following: Complimentary DashPass: New and current Roku account members with a streaming or smart home device may get six months of...

Ad Tech and Martech

Quantcast | September 13, 2022

Quantcast, a global advertising technology company, today announced Deb Stambaugh as its chief marketing officer. Stambaugh joins Quantcast at a pivotal moment of transformation. Reporting to Quantcast CEO Konrad Feldman, Stambaugh will draw on her experience in adtech, enterprise technology and marketing leadership to grow the Quantcast brand and deliver innovative solutions to enhance customer value. “Deb is a proven marketing leader with the creativity and d...

Display Advertising

Go Addressable, Advertiser Perceptions | November 18, 2022

Go Addressable, an industry initiative created by television distributors to advance addressable advertising, today released new research findings – in conjunction with Advertiser Perceptions – that tracks the latest growth, adoption and usage of this medium. The report, the final of a three-part series, found that 81% of advertisers said they are overall “satisfied” with the addressable TV advertising options today, up from 72% who expressed this sentiment...

Ad Networks

Poshmark Inc | August 13, 2021

Second-hand retailer Poshmark Inc on Tuesday forecast third-quarter revenue largely below estimates and warned that its marketing efforts were taking a hit from Apple Inc's new privacy controls over digital advertising tracking. Poshmark's shares slipped 7% in after hours trading, poised to settle more than 25% below its initial public offering price in January. Apple in April enforced a rule requiring developers to seek permission for gathering data that ca...