The frank Agency, Inc.

Belkins
The frank Agency: a diverse collection of astute marketing minds, poets, dreamers, movers and shakers all united around one common goal: to deliver creative marketing solutions that get results.We take our name from two sources - our founder, Frank Weyforth, and his unwavering belief that you come to the client prepared with a strong opinion and a conviction to share it fearlessly. A Frank who believes in being frank, so to speak. And frankly, we believe there's nobody better at building brands with work that is accountable to the bottom line. Work that puts a premium on efficacy. Work that just plain works.

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IAS HOLIDAY SHOPPING DATA SHOWS CONTEXTUALLY RELEVANT ADS WILL BE KEY FOR ADVERTISERS THIS HOLIDAY SEASON

Integral Ad Science | September 23, 2020

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Integral Ad Science (IAS), the global leader in digital ad verification, today released results from its 2020 consumer study on holiday shopping habits. Key findings from the study show that this year consumers are relying on online shopping and digital ads to find the perfect gifts for their friends and families this holiday season. Given the effects of the global pandemic and accompanying social distancing measures, consumer habits are shifting to account for these new realities. Almost eight ...

Read More

SPOTIFY TO CHARGE LABELS AND ARTISTS FOR ADVERTISING SERVICES IN BID TO RAISE REVENUE

globenewswire | March 05, 2020

news image

Spotify has revealed plans to charge labels and artists for advertising services in a bid to raise revenue. Despite reporting a total revenue of $7.44 billion in 2019, Bloomberg reports that the streaming service will now be offering more advertising at a higher price. They already use one service, titled Marquee, which allows artists and labels to send notifications to fans when new music is released, for fees of upwards of $5000. Despite the total revenue, and Spotify's main business strea...

Read More

MICROSOFT ADS TO ROLL OUT A REDESIGN OF ITS INTERFACE

Microsoft | September 04, 2020

news image

After being in open preview for about the last 10 months, Microsoft Ads is rolling out a redesign of its interface. It will be appearing in accounts over the next several weeks, and will streamline views, tools, and workflow into a familiar layout. A new default experience for users managing multiple accounts gives an at-a-glance experience for manager-level insights, making it faster to spot where action might need to be taken in different accounts. Customizable tiles in the dashboard let manag...

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GOOGLE EXILES 600 APPS FROM PLAY STORE FOR 'DISRUPTIVE ADVERTISING' AMID PUSH TO CLEAN UP ANDROID SOUK'S IMAGE

Google | February 21, 2020

news image

On Thursday Google confirmed it has removed nearly 600 Android apps from the Google Play Store and banned them from its ad services for violating its policies on disruptive advertising and interstitials. "We define disruptive ads as ads that are displayed to users in unexpected ways, including impairing or interfering with the usability of device functions," said Per Bjorke, senior product manager for ad traffic quality in a blog post. "While they can occur in-app, one form of dis...

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Integral Ad Science | September 23, 2020

news image

IAS HOLIDAY SHOPPING DATA SHOWS CONTEXTUALLY RELEVANT ADS WILL BE KEY FOR ADVERTISERS THIS HOLIDAY SEASON

Integral Ad Science (IAS), the global leader in digital ad verification, today released results from its 2020 consumer study on holiday shopping habits. Key findings from the study show that this year consumers are relying on online shopping and digital ads to find the perfect gifts for their friends and families this holiday season. Given the effects of the global pandemic and accompanying social distancing measures, consumer habits are shifting to account for these new realities. Almost eight ...

Read More

globenewswire | March 05, 2020

news image

SPOTIFY TO CHARGE LABELS AND ARTISTS FOR ADVERTISING SERVICES IN BID TO RAISE REVENUE

Spotify has revealed plans to charge labels and artists for advertising services in a bid to raise revenue. Despite reporting a total revenue of $7.44 billion in 2019, Bloomberg reports that the streaming service will now be offering more advertising at a higher price. They already use one service, titled Marquee, which allows artists and labels to send notifications to fans when new music is released, for fees of upwards of $5000. Despite the total revenue, and Spotify's main business strea...

Read More

Microsoft | September 04, 2020

news image

MICROSOFT ADS TO ROLL OUT A REDESIGN OF ITS INTERFACE

After being in open preview for about the last 10 months, Microsoft Ads is rolling out a redesign of its interface. It will be appearing in accounts over the next several weeks, and will streamline views, tools, and workflow into a familiar layout. A new default experience for users managing multiple accounts gives an at-a-glance experience for manager-level insights, making it faster to spot where action might need to be taken in different accounts. Customizable tiles in the dashboard let manag...

Read More

Google | February 21, 2020

news image

GOOGLE EXILES 600 APPS FROM PLAY STORE FOR 'DISRUPTIVE ADVERTISING' AMID PUSH TO CLEAN UP ANDROID SOUK'S IMAGE

On Thursday Google confirmed it has removed nearly 600 Android apps from the Google Play Store and banned them from its ad services for violating its policies on disruptive advertising and interstitials. "We define disruptive ads as ads that are displayed to users in unexpected ways, including impairing or interfering with the usability of device functions," said Per Bjorke, senior product manager for ad traffic quality in a blog post. "While they can occur in-app, one form of dis...

Read More

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us