VERB Interactive

verbinteractive.com

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VERB Interactive is a leader in digital marketing, specializing in solutions for the travel and hospitality industry. VERB is analytics-focused agency, driving high volumes of targeted traffic to your website and converting the traffic into sales. Our portfolio of international clients includes cruise lines like Royal Caribbean International and Azamara Club Cruises, popular destinations such as Nassau Paradise Island and Hilton Head Island, and luxury golf resorts & hotels including Pebble Beach Resorts, CordeValle, Streamsong, and Kiawah Island Golf Resort.

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DIGITAL AD INDUSTRY'S TWO LEADING ANTI-FRAUD AND BRAND SAFETY ORGANIZATIONS TO MERGE

TAG | July 30, 2020

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The digital advertising industry's two leading anti-fraud and brand safety organizations, the Trustworthy Accountability Group (TAG) and Joint Industry Committee for Web Standards (JICWEBS), today announced an agreement to merge. Mike Zaneis will serve as CEO for the combined organization – which will carry the TAG name – while JICWEBS's Jules Kendrick will take the new role of Managing Director of UK and Europe. The merger will be completed in early September 2020.JICW...

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MARK ZUCKERBERG: FACEBOOK WANTS TIGHTER REGULATION

Facebook | February 16, 2020

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Facebook boss Mark Zuckerberg has called for more regulation of harmful online content, saying it was not for companies like his to decide what counts as legitimate free speech. Citing China, Zuckerberg also warned excessive control risked stifling individual expression. He was speaking at the Munich Security Conference in Germany. Social media giants like Facebook are under increasing pressure to stop the spread of false information. Facebook in particular has been criticised for its pol...

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Ad Tech and Martech

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Smartly.io | March 17, 2023

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VERVE GROUP AND SCREAM MALMO INCREASE REACH BY 21% ACROSS UNIQUE AUDIENCES BY ACTIVATING THE ID5 ID WITHIN PUBMATIC’S PLATFORM

PubMatic | November 24, 2021

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PubMatic, a sell-side platform that delivers superior outcomes for digital advertising, announced that Verve Group, a global consumer-first advertising suite, and Scream Malmo, a Swedish full-service media agency, have successfully employed the ID5 ID within PubMatic to reach and effectively target new consumers on mobile web and desktop at scale. The deprecation of third-party cookies and changes to Apple’s IDFA require that media buyers find new audience targeting and meas...

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DIGITAL AD INDUSTRY'S TWO LEADING ANTI-FRAUD AND BRAND SAFETY ORGANIZATIONS TO MERGE

TAG | July 30, 2020

The digital advertising industry's two leading anti-fraud and brand safety organizations, the Trustworthy Accountability Group (TAG) and Joint Industry Committee for Web Standards (JICWEBS), today announced an agreement to merge. Mike Zaneis will serve as CEO for the combined organization – which will carry the TAG name – while JICWEBS's Jules Kendrick will take the new role of Managing Director of UK and Europe. The merger will be completed in early September 2020.JICW...

Read More
news image

MARK ZUCKERBERG: FACEBOOK WANTS TIGHTER REGULATION

Facebook | February 16, 2020

Facebook boss Mark Zuckerberg has called for more regulation of harmful online content, saying it was not for companies like his to decide what counts as legitimate free speech. Citing China, Zuckerberg also warned excessive control risked stifling individual expression. He was speaking at the Munich Security Conference in Germany. Social media giants like Facebook are under increasing pressure to stop the spread of false information. Facebook in particular has been criticised for its pol...

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Ad Tech and Martech

SMARTLY.IO CEO DRIVES COMPANY MOMENTUM TOWARDS THE NEXT GENERATION OF ADTECH WITH THE SMARTLY DIGITAL ADVERTISING PLATFORM

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Smartly.io, one of the world’s largest SaaS digital advertising platforms, today announces significant company advancements, stemming from months of strategic moves—including two acquisitions, a new platform release and strategic hires to senior leadership—under the guidance and vision of industry veteran Laura Desmond. The company, which holds certified partnerships with media leaders Meta, TikTok and Google, among others, brings dynamic integrations to the digital and s...

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Display Advertising

VERVE GROUP AND SCREAM MALMO INCREASE REACH BY 21% ACROSS UNIQUE AUDIENCES BY ACTIVATING THE ID5 ID WITHIN PUBMATIC’S PLATFORM

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PubMatic, a sell-side platform that delivers superior outcomes for digital advertising, announced that Verve Group, a global consumer-first advertising suite, and Scream Malmo, a Swedish full-service media agency, have successfully employed the ID5 ID within PubMatic to reach and effectively target new consumers on mobile web and desktop at scale. The deprecation of third-party cookies and changes to Apple’s IDFA require that media buyers find new audience targeting and meas...

Read More

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C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us