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Aarki | July 03, 2020
Aarki, a leading AI-enabled mobile marketing platform, is thrilled to announce that it was named winner in the category "Best AI Product in Marketing & Adtech" in the CogX 2020 awards, the world's leading festival of AI and emerging technology."It is exciting and rewarding for us to receive this accolade, our second AI award this year," said Levon Budagyan, Aarki's chief technology officer and co-founder. "This would not be possible without the continuo...
Kubient | November 01, 2021
Kubient, a cloud-based software platform for digital advertising, today announced a mutually beneficial partnership with Verve Group, a privacy-first omnichannel ad platform connecting advertisers and publishers to people in real time. The partnership opens up premium inventory for advertisers working with Verve Group, and enables Kubient's publishers the ability to access additional premium inventory from Verve Group, ultimately creating more transparency and efficiency for brands and agenc...
Taboola | October 14, 2020
Taboola today announced the introduction of The Taboola Creative Shop, the first global program to help brands and media agencies execute and optimize advertising campaigns that run on its network. More than 200 brands and their media agencies across retail, CPG, automotive, financial services, and e-commerce categories have chosen the Creative Shop to significantly boost click through rates (CTR), ad viewability, return on ad spend (ROAS), and more. The Taboola Creative Shop leverages data from...
YouTube | January 12, 2021
YouTube is turning post-roll ads on naturally for all recordings that are qualified to serve ads.
YouTube instructs makers with respect to this adjustment in the principal news update of the year on its Creator Insider channel.
A "monetizing" maker is somebody who has applied for, and been acknowledged into, the YouTube Partner Program (YPP).
Makers who have a place with the YPP can run ads in their videos and acquire a cut of the income dep...
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