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Financial Times | January 28, 2016

At first glance, there might appear to be plenty to cheer about for most companies in the digital advertising business. At $137bn excluding China, according to Magna Global, their industry grew last year at a healthy 15 per cent....

Wordstream | January 23, 2016

WordStream Inc., a provider of online advertising software and services, today announced a new standalone product that makes Facebook advertising more effective, more cost-efficient, and less complicated for businesses of all types and sizes, especially those with limited time, budgets, marketing resources, or depth of knowledge in social advertising....

MaxPoint | January 21, 2016

Mobile advertising accounted for 57.7 percent of all digital ad impressions served by MaxPoint (NYSE: MXPT) between November 26 and December 25, 2015, versus 30.6 percent during the same period in 2014. According to MaxPoint’s analysis, location-targeted advertising on phones and tablets amounted to approximately 85 percent of its customers’ mobile ad spend with the company during the 2015 holiday season....

ksby | January 14, 2020

The U.S. Census kicked off its 2020 campaign Tuesday by unveiling several of its 1,000 advertisements. The campaign will appear on billboards, television, radio, magazines, social media and other outlets. The ads were revealed at a theater in Washington, D.C. Most of us across the country can start filling out the U.S. Census in March either online, by phone or on paper. Officials say it's important to submit confidential information to the census because government leaders use the informati...