May 20-22, 2019
Dublin, Ireland
Brands have typically been one step behind the industry, often outsourcing most of their marketing capabilities to agency partners. With fragmentation of online media making it harder to reach people, advertisers are forced to become more sophisticated in the way they spend their budgets to promote their brands across a plethora of channels. The Digiday Brand Summit Europe will bring together the industry’s most progressive marketers. We'll discuss how brands are measuring the effectiveness of campaigns, their views on platforms and brand safety, supply chains, new opportunities for commerce and structural changes to marketing teams.