Airport fires advertising firm led by prominent political operative, seeks to collect $560K

Democrat and Chronicle | March 07, 2019

Claiming to be owed $564,000 in advertising revenue, the Monroe County Airport Authority has fired its longtime marketing firm and directed legal staff to pursue collection.The action came during a special meeting of the authority's board last week.Normal Communications has handled advertising at the Greater Rochester International Airport since the late 1990s. The Rochester firm, led by prominent political operative and Rochester Broadway Theatre League chairman Arnold Rothschild, has had dust-ups with the board over timely payments in the past. This time is different.

Spotlight

It’s impossible for any single marketer or company to keep up with the rapid pace of change in marketing technology these days. Since the first Walker Sands State of Marketing Technology study was published a year ago, the number of martech vendors has nearly doubled, more than $1 billion in venture capital investment has flowed into the space, and marketing technology budgets surpassed advertising budgets. It’s no wonder that this year’s report finds that most marketers admit the marketing technology landscape is evolving faster than their companies’ use of martech.

Spotlight

It’s impossible for any single marketer or company to keep up with the rapid pace of change in marketing technology these days. Since the first Walker Sands State of Marketing Technology study was published a year ago, the number of martech vendors has nearly doubled, more than $1 billion in venture capital investment has flowed into the space, and marketing technology budgets surpassed advertising budgets. It’s no wonder that this year’s report finds that most marketers admit the marketing technology landscape is evolving faster than their companies’ use of martech.

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Adwerx Moves to Flexible Work Arrangement to the Way Work Has Changed Due to the Coronavirus

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American Advertising Federation, Clear Channel Outdoor Holdings | April 22, 2021

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Lightspeed Announces Direct Selling and Advertising on TikTok via Ecwid

Lightspeed | February 07, 2022

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