Alfi Inc. to Donate Advertising Space on its Digital Out of Home (DOOH) screens for Struggling Businesses

Alfi | May 27, 2020

  • Alfi Inc., a company headquartered in Miami Beach, is donating advertising space on its Digital Out of Home (DOOH) screens for local businesses that are struggling to continue operations as the community emerges from the COVID-19 lockdown.

  • Many businesses were not able to continue any meaningful business operations during this time.

  • As such, Alfi Inc. has committed up to 50% of their advertising inventory to help save those businesses on the brink of collapse.


Alfi Inc., a company headquartered in Miami Beach, is donating advertising space on its Digital Out of Home (DOOH) screens for local businesses that are struggling to continue operations as the community emerges from the COVID-19 lockdown. Many businesses were not able to continue any meaningful business operations during this time. As such, Alfi Inc. has committed up to 50% of their advertising inventory to help save those businesses on the brink of collapse.

We recognize that all businesses must pull together as we restart the economy. The success of every business in our community is, in part, dependent on our commitment to give back when we can and help each other find stability. Our DOOH screens are placed for free in Ride-Share vehicles like Uber and Lyft. As they begin to take people around the city, we thought why not use this as an opportunity to let people know which local businesses are open. Our Technology will allow us to inform riders about the businesses that are promoted on our screens and open for business-specific to their current location.

- Paul Pereira, CEO Alfi Inc


Alfi Inc. has allocated up to 1000 digital screens to be placed at no cost in Miami-Dade County Ride-share vehicles. When the tablets are not being used to help local businesses, drivers actually share in the advertising revenue generated. Passengers benefit from local information, news, and entertainment.

Alfi is committing over $1 million per month in advertising and branding space to the businesses who have been hit the hardest by the lockdown and are just now able to open back up to the public. For businesses that qualify, Alfi would encourage a simple message with the business name, the nature of its products or services, and hours of operation.
 

About Alfi Inc.:

Alfi is an Artificial Intelligence computer vision platform powered by our machine learning models and powerful recommendation engines. Alfi senses human behavior and customer trends without violating the user's privacy. Alfi's enterprise platform uses hybrid IOT devices with edge computing and cloud services for very elastic use cases.
Alfi has begun to provide a COVID ready solution for the telehealth and transportation industries. Alfi's customer engagement and conversion rates significantly exceed the previous average industry performance metrics.

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Spotlight

Programmatic advertising uses artificial intelligence (AI) and real-time bidding to automate and streamline the ad buying process. With programmatic advertising, you promote your brand with ads on multiple platforms.  It enables you to specify your target audience, budget, and goals for your campaign, and the software will take care of purchasing ad space for you.

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