Bing Makes it Easier to Manage Dynamic Search Ads Campaigns

Bing | January 17, 2019

Bing Makes it Easier to Manage Dynamic Search Ads Campaigns
Bing Ads is introducing page feeds which will make it easier for advertisers to manage Dynamic Search Ads campaigns. A page feeds remove the need for advertisers to create targets for each of their website URLs. Instead, advertisers can upload page feeds, which are lists of URLs to target. Utilizing page feeds with Dynamic Search Ads campaigns will indicate to Bing which URLs are considered most valuable. As a result, a page feed will improve a campaign’s overall website coverage. Here are the steps to working with page feeds. First, create a page feed, which should look similar to the example below.

Spotlight

Watch this video to learn about Google’s latest Ads, Analytics and DoubleClick innovations—powered by our machine learning technology. You’ll hear about products designed to improve how brands reach consumers, simplify campaign measurement and increase your productivity.These products were announced to thousands of people on May 23, 2017 as part our annual event, Google Marketing Next. Let us know what you think by joining the conversation at #GoogleMarketingNext.

Spotlight

Watch this video to learn about Google’s latest Ads, Analytics and DoubleClick innovations—powered by our machine learning technology. You’ll hear about products designed to improve how brands reach consumers, simplify campaign measurement and increase your productivity.These products were announced to thousands of people on May 23, 2017 as part our annual event, Google Marketing Next. Let us know what you think by joining the conversation at #GoogleMarketingNext.

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