Blaze Advertising alumni launch new creative venture The Animals

Blaze Advertising | May 07, 2019

WPP AUNZ Blaze Advertising creatives Brendan Moore and Angus Williams have departed the agency to launch their own creative venture The Animals. The pair said the new agency will take a ‘creative nomad’ and ‘hybrid’ approach which will enable them to take on creative work at any stage of the process and collaborate with their clients. Moore spent five-and-a-half years at Blaze, leaving as its associate creative director after being promoted from digital art director in 2018. Williams was senior creative at Blaze for four years, and previously worked at Hardwire and T20 Group. “As creatives we have worked together collaboratively for many years with offices in Sydney, Adelaide, Melbourne, Brisbane and Perth. We’ve also been shoulder to the wheel on projects for clients in Singapore, India and North America. When you look at that, it adds up to a lot of experience and knowledge across a lot of categories – the kind of knowledge that can benefit both ad agencies and clients,” he said.

Spotlight

Advertising or advertizing is a form of marketing communication used to persuade an audience to take or continue some action, usually with respect to a commercial offering, or political or ideological support.

Spotlight

Advertising or advertizing is a form of marketing communication used to persuade an audience to take or continue some action, usually with respect to a commercial offering, or political or ideological support.

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