Bloomberg Tops Half a Billion Dollars in Campaign Advertising

bloomberg | February 24, 2020

Bloomberg Tops Half a Billion Dollars in Campaign Advertising
Michael Bloomberg has broken the $500 million mark in ad spending more than a week before he appears on a primary ballot for the first time. Through Friday, he’s spent $505.8 million on broadcast, cable, radio and digital ads, according to Advertising Analytics. That’s an average of $5.5 million a day since he officially became a candidate. It’s also $190 million more than all of his active Democratic rivals combined, including billionaire hedge-fund founder Tom Steyer, have spent on political ads. The former New York mayor’s primary campaign is the most expensive in presidential history. Bloomberg reached the spending mark weeks after announcing he was doubling his advertising to take advantage of the fractured Democratic field. He is trying to recover from a widely criticised performance in his initial debate on Feb. 19.

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That's what you will know through this vlog (No. 9) in the #AdvertisingTalks series from #MansTalks, introducing by Mr. Mohamed Mansour, Marketing and Advertising expert.

Spotlight

That's what you will know through this vlog (No. 9) in the #AdvertisingTalks series from #MansTalks, introducing by Mr. Mohamed Mansour, Marketing and Advertising expert.

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