California DMV television ads make millions for Connecticut company that dominates US market

pressdemocrat | October 22, 2019

California DMV television ads make millions for Connecticut company that dominates US market
Hundreds of flat-screen televisions in California DMV offices the type that show customer appointment numbers have helped one company pocket millions of dollars in recent years while facing no competition. The extent of the company’s revenue and reach was revealed through a series of recently released public records, and separate lobbying documents that show how the company helped craft the law that allowed it to corner the market. The Motor Vehicle Network, a Connecticut-based private company founded about 25 years ago, provides flat-screen television screens at DMV offices across California. Those screens display customer queue numbers, as well as public service announcements. But they also display commercial advertising, and the Motor Vehicle Network keeps every penny of that advertising revenue.

Spotlight

More than 9 in 10 Americans feel they’ve lost control of their personal data to corporations who mine their data from social media, connected devices, and more. But how does this collected data potentially compromise your business? When you have a business phone, these apps are still collecting data about you – where you are making your sales calls, where you are having meetings, and more. Could this data potentially be used to harm your business? What can you do about it?

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Spotlight

More than 9 in 10 Americans feel they’ve lost control of their personal data to corporations who mine their data from social media, connected devices, and more. But how does this collected data potentially compromise your business? When you have a business phone, these apps are still collecting data about you – where you are making your sales calls, where you are having meetings, and more. Could this data potentially be used to harm your business? What can you do about it?