MOBILE ADVERTISING

clean.io and Kargo Partner to Preserve Publisher Revenue While Ensuring Mobile Ads Malware Free

clean.io, Kargo | March 17, 2021

clean.io, the quickly arising worldwide leader in malvertising anticipation for publishers and platforms, and Kargo, the leader in mobile advertising, today reported an association pointed toward saving publisher income while guaranteeing the mobile ads conveyed by means of the Kargo platform are liberated from malware.

Kargo's central goal is to help publishers drive more yield from their properties while making mobile ad experiences that serve their crowds and regard their brands. As the programmatic environment turns out to be progressively mind-boggling, so has the assignment of identifying and blocking malicious ads.

Kargo's incorporation of clean.io's conduct and deterministic detection and blocking solution, cleanAD, conveys full scale, set-it-and-forget-it security for the entirety of the publishers inside the Kargo organization, and advances Kargo's destinations of fighting fraud and conveying quality experiences in premium conditions.

"The programmatic advertising ecosystem is built on trust. Premium publishers rely on Kargo to deliver safe, high quality mobile ads in order to maximize monetization and safeguard end-users," said Matt Gillis, CEO of clean.io. "Our technology offers the most sophisticated buyers of anti-malware technology like Kargo an additional layer of protection for both their publishers and buyers."

"Creating a successful advertising experience requires us to always be at the forefront of  campaign quality best practices. Partnering with clean.io is an exciting addition to our existing robust safety measures, delivering additional malware protection to our family of premier publishers and their audiences," said Michael Shaughnessy, COO of Kargo.

About clean.io

clean.io is a digital engagement security company that helps brands protect their revenue and user experience by controlling the third party code that executes on their website. Our product cleanAD is the most effective approach for controlling malicious ads for publishers and advertising platforms.

About Kargo

Kargo is the leader in creating mobile advertising experiences that elevate brands and motivate consumers. Our advertising partners fill the ranks of the Fortune 500 and our invitation-only editorial marketplace sets the standard for quality and reach, including 100% of all U.S. smartphone users. With a focus on innovation, our creative team designs exclusive new ad formats that drive breakthrough performance and win industry awards. Kargo is 250 diverse employees strong with offices in NYC, Chicago, Dallas, Los Angeles, San Francisco, Auckland, Sydney and Singapore.

Spotlight

Read the Press Release: New Research Compares Facebook Advertising to Google Display Network: Who Comes Out on Top? Facebook Advertising vs. Google Display Network Frequently Asked Questions. Online display advertising broadly consists of banner ads, image ads, and video ads. A comparative look at Facebook's advertising platform vs the Google Display network before the Facebook IPO.

Spotlight

Read the Press Release: New Research Compares Facebook Advertising to Google Display Network: Who Comes Out on Top? Facebook Advertising vs. Google Display Network Frequently Asked Questions. Online display advertising broadly consists of banner ads, image ads, and video ads. A comparative look at Facebook's advertising platform vs the Google Display network before the Facebook IPO.

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