Digital Remedy Launches Adready+, an Industry-changing Self-service Platform to Support Independent Agency in Digital Advertising Management

Digital Remedy announced the launch of AdReady+, an industry-changing self-service platform designed to support independent agency success in navigating digital advertising management, from campaign planning, RFPs, media execution, to insightful reporting. AdReady+ offers a single source of truth for agencies seeking to balance demands of the marketplace with the pressure to provide clients with real-time, intelligent campaign performance reports. Built with media planning and execution in mind, Digital Remedy—a leader in data-powered technology and solutions for marketers—believes AdReady+ is the future of digital. As the industry evolves and money flows into digital channels for programmatic purchases from linear formats, agencies are experiencing a resource crunch and shrinking margins. Today, agencies have to manage multiple vendors to create reports for clients, which makes planning an endless challenge. AdReady+ addresses these pain points with a single solution to access the entire digital ecosystem — from initial planning to the final campaign report. By leveraging AdReady+, agencies can tap into the stack of 300+ platforms, inventory sources, and data offerings and Digital Remedy partners to plan, buy, report on, and optimize campaigns, all while reducing overhead costs and time spent on campaign management.