AdQuick.com | November 11, 2020
AdQuick.com, the North American pioneer in out-of-home promoting programming, declared the launch of AdQuick Self-Service, another contribution that gives people, sponsors and their offices admittance to countless bits of out-of-home media through a natural guide based, UI and online business style checkout. By smoothing out complicated work processes, AdQuick Self-Service enables clients to rapidly add out-of-home media to balance their omni-channel crusades.
"While today's world feels uncertain, our mission at AdQuick remains the same. We want to make out-of-home advertising easy for everyone," said Chris Gadek, head of growth at AdQuick. "At a time when our customers are looking for every opportunity to shave time off their media planning cycles or make a statement with OOH advertising, AdQuick Self-Service is here to help, while driving additional revenue to our media owner partners."
To launch an out-of-home advertising campaign, clients essentially explore to their ideal market, add the media they need to book to truck, input their installment subtleties, and transfer their plan resources for the stage. From that point, plan resources are directed to the AdQuick.com media proprietor accomplices for endorsement. When affirmed, clients get notice that their mission is all set live.
"Whether the user is a small business owner targeting the area surrounding their physical location, or an agency targeting multiple cities on behalf of a client, AdQuick's Self-Service makes buying OOH advertising easy and accessible for all," said Gadek.
As the publicizing business keeps on advancing because of COVID-19, AdQuick.com is organizing building arrangements and highlights to quicken out-of-home promoting's unavoidable computerized change.
In June, AdQuick.com launched a Programmatic DSP for Digital out-of-home (DOOH) media close by an industry first continuous attribution dashboard for out-of-home promoting efforts. AdQuick Self-Service is the following advancement in the company's assisted item guide the same number of brands and organizations keep on putting resources into out-of-home media arrangements that organize value straightforwardness, speed of execution, and mission quantifiability.
About AdQuick, Inc.
AdQuick.com is the easiest way to purchase and measure outdoor advertising and is building the operating system to bring the OOH industry online. It is the first company to allow anyone to complete the full cycle of booking outdoor ads online, and connects advertisers and agencies to OOH media owners anywhere in the U.S. and abroad. Founded in Los Angeles in 2016 by former Instacart executives, AdQuick.com's mission is to make OOH advertising more transparent, easier and effective through advanced machine learning-driven, high-touch campaign building technology. AdQuick.com was named in the top ten Best Places to Work in 2020 by Los Angeles Business Journal and is currently available in the US, Canada, UK, Germany, Australia and 12 other countries.
ADVERTISER CAMPAIGN MANAGEMENT
ChannelAdvisor | October 22, 2021
ChannelAdvisor Corporation, a leading provider of cloud-based e-commerce solutions, today announced ChannelAdvisor's multichannel commerce platform now includes solutions for sellers who want to offer in-store pickup within the Amazon Local Selling program.
Recently announced at the Amazon Accelerate conference on October 21, Local Selling is currently available to select sellers who can deliver products to customers' homes within local delivery areas and/or offer Buy Online, Pickup in Store (BOPIS) at their retail stores and/or warehouses.
ChannelAdvisor's solution is designed to help sellers participating in Amazon Local Selling to manage the in-store pickup experience, including their store setup, store-level inventory, and order status updates ("ready-for-pickup" and "picked up"). In-store pickup adds to ChannelAdvisor's existing solutions for sellers who leverage a range of Amazon services.
Online shoppers have grown accustomed to the convenience and speed of in-store pickup. Our solution helps sellers in Amazon Local Selling provide the in-store pick-up options their customers are actively seeking. We're thrilled to invite sellers to leverage ChannelAdvisor's expanded support to help grow their businesses."
Steve Frechette, vice president of product management at ChannelAdvisor
Amazon is among more than 200 selling channels integrated with ChannelAdvisor's robust platform, enabling brands and retailers to reach consumers worldwide. ChannelAdvisor's platform includes powerful automation capabilities that offer brands and retailers a competitive edge, helping streamline operations, improve inventory and order management, and boost product visibility across marketplaces, search engines, retail and social sites.
ChannelAdvisor is a leading multichannel commerce platform whose mission is to connect and optimize the world's commerce. For over two decades, ChannelAdvisor has helped brands and retailers worldwide improve their online performance by expanding sales channels, connecting with consumers across the entire buying cycle, optimizing their operations for peak performance, and providing actionable analytics to improve competitiveness. Thousands of customers depend on ChannelAdvisor to securely power their e-commerce operations on channels such as Amazon, eBay, Google, Facebook, Walmart, and hundreds more.
AD TECH AND MARTECH
Lumenad | April 15, 2021
Lumenad, a leading provider of advertisement data organization, standardization, and simulation tools, today announced the release of its flagship Advertising Intelligence software. Marketers who are frustrated by the heavily manual, do-it-yourself nature of advertisement data can use tools that significantly reduce the persistent challenges of ad data variety, volume, and velocity.
"We invented Advertisement Intelligence software primarily to help marketers handle their promotional data holistically," said Lumenad CEO Ryan Hansen. "There are numerous products on the market that assist marketers in managing their received and owned media, but absolutely none rely solely on managing paid-media data. Our Brand Intelligence platform has been pressure tested against thousands of campaigns and more than $100 million in media spend, and it has been purpose-built to meet the basic demands of handling new cross-channel advertising."
More than 70 advertisement metrics are standardized by the app in compliance with agreed ad industry guidelines. For the first time, Advertising Intelligence tech provides cross-channel ad data in a full uniform and impartial way. With newfound transparency in campaign performance, marketers will take the appropriate action for each channel based on the data.
Lumenad built Advertising Intelligence software to assist marketers in being more flexible, proactive, and open in their marketing spend strategy. It's an industry-validated method for streamlining data organization, standardization, and insights. As a result, advertisers will gain insight into and truly comprehend past, present, and future perspectives on ad campaigns. They will optimize the return on every ad dollar.