Is Google still blocking crypto ads? Crypto firms report advertising issues

The U.S. tech giant Google has had an ongoing “Love-Hate-Relationship” with the cryptocurrency industry for the past year. It first banned crypto-related ads on Google Adwords back in March of 2018, citing a need to protect its customers from fraudulent offerings. It then reversed itself in late September by modifying the ban, effective in October, subject to a special certification process that it was putting in place. The word on the street today, however, is that several crypto startups are experiencing problems with searches. Google is not alone in these “ban-on/ban-off” machinations. Facebook, Twitter, and Snap have also gone through similar policy changes. Facebook reversed its ban, as long as the crypto company was pre-approved. It retained its ban, however, on Initial Coin Offerings (ICOs). Google may have eased its position somewhat, but it still enforces a ban on ads for ICOs, wallets, and trading advice. Approved ads, however, may only run in the United States or Japan.

Spotlight

Spotlight

Related News