Microsoft Advertising Now Identifies Negative Keyword Conflicts in Shopping Campaigns

Opteo continuously monitors Google Ads accounts for statistically significant patterns. When something comes up, Opteo suggests an improvement backed up by real data. Opteo also helps monitor performance trends, track spending & get alerts when you need them. Microsoft Advertising has launched a report that identifies negative keyword conflicts in shopping campaigns. A negative keyword conflict refers to a keyword being erroneously blocked from the wrong campaign. This also refers to a negative keyword with a match type that’s appropriate for one campaign but not another. Microsoft’s product negative keyword conflicts report shows shopping campaign advertisers which product ads are being blocked by negative keywords.

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