No Advertising, As Apple Announces New Video Subscription Service

Allison Schiff | March 25, 2019

No Advertising, As Apple Announces New Video Subscription Service
Apple entered the streaming and original content space with a flourish at a special upfront-like event in Cupertino on Monday. But while Oprah was there, advertising was not. The company’s long-rumored and now-real on-demand video subscription service, dubbed Apple TV Plus, will feature original programming and be 100% ad free.A second service, called Apple TV Channels, will bundle more than 25 streaming services and cable TV subscription content into the Apple TV app through partnerships with the likes of Spectrum, DirecTV, Hulu, HBO, Showtime, CBS All Access, Starz, Comedy Central and Cinemax.

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A false advertising claim alleges deceptive practices that misrepresent a product or service. Advertisements containing false information or those that mislead consumers might result in false advertising claims or fraud. These claims might apply to images and headlines used in ads, along with disclo

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